- Our Blog
Challenge: Launch 100 Campaigns in a month and document results Summary Campaigns Launched So Far 2/100 Profit/Loss -$35.65 It's the very first post for this challenge which is always exciting. It's ridiculous how quickly these months go by and I know I'll be looking back on this post in no time. General Idea I wanted to try something different in this challenge.
When somebody mentions SEO or link building these days, the first thing you think about is usually the word “hassle”. The second, though, tends to be “guest posting”. That’s how popular guest posting is in our niche at present. Even entrepreneurs that I bump into once in a while know about guest posting, which is […] Author information Dennis Seymour Co-Founder at Leapfro ...
If you sell information products (which is something I recommend you do) and you also do content marketing, you'll inevitably face a dilemma. On the one hand, it's your business to sell your know-how and expertise and on the other hand, giving information away for free is how you can attract an audience.
The Wall Street Journal is plugging leaks to its paywall. In addition to experimenting with closing the loophole that lets you copy and paste the headline into Google search for free access, the Journal has also plugged another crack in its wall, Instapaper. The bookmarking tool lets you save stripped-down versions of articles in your browser or phone to read them later.
It’s quite a surprise to most companies when they find out that 60% of subscribers in the average email list are dormant Tweet This!. For a company with 20,000 email subscribers, that’s 12,000 emails that have dropped off. The vast majority of email marketers are petrified at dropping a single subscriber off of their list.
LinkedIn is facing criticism as network full of useless updates, spam, ...
Follow As of February 3, 2016, Amazon is once again allowing Colorado affiliates to apply for their Associates Program. The change was made to their operating agreement “Effective February 3” but states that it applied started February 1. Amazon had previously dropped all of its Colorado affiliates in March 2010 after the Colorado legislature passed a tax law that imp ...
Every year, marketing pundit-types ask themselves the question: “Is the Super Bowl worth it?” And when the price tag is $5 million for 30-seconds of airtime, it’s a pretty good question — especially when you begin wondering what you can get for that money in digital. Turns out, a lot. On social media and on websites, $5 million can cover, in some cases, your entire budget for the year.
Share ! tweet Looking to take your advertising results to the next level? Heather Vale of Performance Marketing Insider talks with Ted Dhanik, CEO of engage:BDR, at Affiliate Summit West #ASW16. In this exclusive interview, the first of two ...
Amazon is planning a major expansion of hundreds of new physical bookstores, according to the Wall Street Journal. The WSJ cites comments made today on an earnings call by Sandeep Mathrani, the CEO of Chicago-based mall operator General Growth Properties Inc. “You’ve got Amazon opening brick-and-mortar bookstores and their goal is to open, as I understand, 300 to 400,” said Mr.
Not signed into Twitter? Not everyone is — and Twitter recognizes that it can still create a custom user experience when one is not seeing tweets from people they follow. Logged-off users will still be able to benefit from Twitter content on mobile devices, seeing stories and conversations that would be relevant to them, the company announced today.
Snapchat content marketing platform Narativ, which claims to be the first media company born on Snapchat, announced recently that it has raised $3 million Series A funding — led by Third Wave Digital and Allen DeBevoise, with funds also coming from Disney and Luminari Capital. Currently, Naritiv’s network on Snapchat gets more than 16 billion views per month and, to date, h ...
When I went freelance in 2012, the question arose of what I should call myself. (I know what some other people would like to call me, but I’m being professional here.) Over the years, I’d become known (and employed) as a copywriter, social media manager, blogger, journalist, digital marketer, SEO writer, event speaker, workshop trainer and communications manager.
Two months ago, Instagram users following the actor Ben Stiller were in for a surprise. Stiller’s feed was filled with one of those composite images—sometimes called tiling—where one photo is split into multiple posts. In this case, it was a series of grey, furry images that, altogether, depicted Derek Zoolander holding a Siberian husky.
Yahoo announced Q4 and full-year revenues. While earnings per share were in-line with expectations, revenues (ex-TAC) were down 15 percent. As expected the company confirmed that it would lay off 15 percent of its workforce and also announced a restructuring. During her earnings call remarks CEO Marissa Mayer expressed confidence in the direction of the company while defendi ...