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Millions of Americans waited anxiously Saturday night to find out if they’d won the latest Powerball lottery drawing. An estimated $950 million jackpot awaited the winner(s), and search activity skyrocketed as the drawing took place and players went looking for the winning numbers. Google Trends shows a huge spike in U.S.
After taking a nearly one month winter break, the Dot Com Lifestyle meetup is back, and today I hosted the first Dot Com Lunch of 2016. We had three table full of people making it out the patio of Pho Ba Co for afternoon of fine food and networking. Anyone is welcome to join us. Go to the Dot Com Lifestyle m ...
How do searchers see and click on Google’s results in a Search Engine Results Page (SERP)? Mediative has studied this and provided a great graphic that details the interaction between searchers and sponsored ads, carousels, local listings, and organic listings. Click on the infographic above to see it in its entirety.
This is Part 3 of 3 in this blog post series about Selling Your Business in 2016. You can find Part 1 here and Part 2 here! In the previous two posts in this three-part series, we discussed the importance of early and thorough preparation, and the need to start with a realistic understanding of the time involved and the true value of the business you’re hoping to sell in 2016.
Twitter's stock price has hit a new all time low, dropping to below $20 per share. The pos ...
By Nadine Cheung on Jan. 9, 2016 - 10:00 AM This week, International Business Times is hiring a social media manager, while CafeMedia needs a social media editor for Revelist. CBRE is seeking a social media manager, and Stanford Law School is looking for an assistant director of digita ...
A/B-testing can help you make informed decisions about your marketing strategies and get the most out of your Web traffic. Here's what you need to know to get started. In A/B-testing, you compare two versions of your website to see which one performs better with your target audience, defines Visual Website Optimizer in the following infographic.
Hey everyone, it’s me, Spencer. I just wanted to introduce my guest real quick. Taylor Hendricksen is a super smart guy that I have known for a while. Not only did he design and build NichePursuits.com, but he’s also helped in various ways in optimizing my blog here as well as Long Tail Pro. I hope you’ll check out what Taylor has to say, he knows what he’s talking about… Who ...
There are a number of ways that your brand can use Twitter, from becoming a thought leader to generating leads, but one of the most vibrant – and most unique – is developing meaningful relationships with your customers. On Twitter, you have the unprecedented opportunity to have one-on-one conversations in a public forum with each and every one of your customers.
In the last post, I addressed a serious problem and talked about my personal experience related to that. The problem of not moving forward with your business. This is a very serious problem – if you are putting in a lot of hard work (and money) to build your business, and yet if it is going nowhere – this is no fun! In this post, I share 5 worst mistakes you could be making ...
For its first doodle of the year, Google is celebrating the 41st anniversary of the discovery of “The Mountain of Butterflies” when a research team located millions of Monarch butterflies that had migrated to Mexico’s easternmost Sierra Madre Mountains. According to the Google Doodle Blog, a group of Canadian zoologist led by Fred Urquhart in 1975 “unlocked one of nature’s m ...
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Twitter Introduces Conversational Ads: Twitter rolled out new conversational ads that “make it even easier for consumers to engage with and then spread a brand’s campaign message.
PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this first episode of 2016, Robert and I discuss three articles that dig into the increasingly murky area of native advertising. Only one thing is clear: Consumers can’t tell the difference between editorial and sponsored content.
Two guys are running away from an angry grizzly when one stops to take off his hiking boots and switches to running shoes. "What are you doing," the other guy yells, "those aren't going to allow you to outrun the bear..." The other guy smiles and points out that he doesn't have to outrun the bear, just his friend. I was at a fancy event the other day, and it was held in three different rooms.