Popular in the last 24 hours - Page 2

  • Search and discover with the Google app for iOS

    Not all journeys have a destination. Whether browsing the web or looking for answers, the latest update to the Google app on iOS helps you keep exploring. Starting today, while you’re reading a webpage on the Google app for iOS, you’ll see suggestions for related content when you pull up the bottom of the page—no need to type anything into the search box to learn more.

    The Official Google Blogin Google- 13 readers -
  • ‘We are not going to give up’: German publishers continue war with ad blockers

    While ad blocking has receded as the biggest issues facing publishers, German heavyweight publishers Axel Springer and Spiegel Online continue to focus on combating it. German publishers have been locked in legal battles with the owner of Adblock Plus, Eyeo, for years. Last week, German courts concluded Eyeo was a legal vendor, dealing a blow to media groups ProSiebenSat.

    Digiday- 13 readers -
  • How AI Bots, Voice Assistants Are Changing Shopper Behaviors

    More than three-quarters of Americans now use smartphones, more than two billion messages are exchanged between people and businesses each month through Facebook Messenger, and usage of voice-enabled speakers, like Amazon Alexa and Google Home, is poised to grow another 130% this year alone. Rapid changes in the way people communicate aren’t just impacting personal relationsh ...

    Stephanie Miles/ Street Fightin How To's- 14 readers -
  • 4 Ways Millennials At Work Are Changing For The Better With Kaizen

    According to research, four-in-ten millennial workers ages 25 to 29 had at least a bachelor’s degree in 2016. This number of workers is much higher compared to other generations. This implies that they are educated and most likely open for change and opportunities. Millennials are naturally creative and idea-driven who always want to challenge the status quo.

    The Next Scoop- 15 readers -
  • Shutting Down Ad Fraud as a Native Advertiser

    Native advertising is a booming opportunity for digital marketers. It started becoming popular around 2012, when alternate media sources such as Mashable and BuzzFeed began experimenting with it as a new revenue strategy. The New York Times, San Francisco Chronicle, and other major publishers soon begin selling native advertising as well.

    Relevance- 16 readers -
  • The Luxe Lab at Neiman Marcus signals a shift in focus for department stores

    As sales and foot traffic decline, department stores are looking to new designers and brands to drive people back in. Last week, Neiman Marcus announced the arrival of Luxe Lab, a boutique-like collection of merchandise picked from a group of “forward-thinking” designers, including Simone Rocha, Nour Hammour and Francesco Scognamiglio.

    Digiday- 15 readers -
  • Proof That Anyone Can Make Money Online & Get a Free Car

    During the Titanium Mastermind at the Croc’s Resort in Costa Rica, I had the pleasure of meeting 65 year old Allen Dockter and his wife. They were brand new in the business, had zero internet marketing experience, but managed to make $17K online in 3 months by following the training in my 21 Step System. Allen is living proof that anyone can make money online.

    John Chow/ John Chow dot Com- 6 readers -
  • What Does Google’s New Rotating Ads Update Mean for AdWords Campaigns?

    Google is synonymous with change. So it may have come as no surprise that on August 29th, the company rolled out yet another change to their online advertisement settings, specifically with ad rotation. The real question is — what does this new change mean for you, your ad budget and your ad performance? Google isn’t one to give a plethora of details when they make such chan ...

    Marketing Technology Blogin Paid Search- 14 readers -
  • Okay, pedants, only 36% of new gTLDs are shrinking

    Thirty-six percent of non-brand new gTLDs are shrinking, DI analysis shows. According to numbers culled from zone files, 156 of the 435 commercial gTLDs we looked at had fewer domains yesterday than they did a year earlier. You: Wait, Kev, didn’t you write this exact same story yesterday, but said that 40% of new gTLDs were shrinking? Why are you now saying it’s 36%? Me: P ...

    Kevin Murphy/ DomainIncite- 14 readers -
  • How publishers can take advantage of machine learning

    As the publishing world continues to face new challenges amidst the shift to digital, news media and publishers are tasked with unlocking new opportunities. With online news consumption continuing to grow, it’s crucial that publishers take advantage of new technologies to sustain and grow their business.

    The Official Google Blog- 14 readers -
  • 2 New White Papers Examine Enterprise Web Browser Security

    Online security has never been more critical to businesses, and the tools used to access the web are a major factor to evaluate. Choosing an enterprise-grade web browser that offers the right security features and keeps businesses’ data protected while enabling employees to take advantage of the open web.

    The Official Google Blog- 13 readers -
  • How to Identify Influencers – #SimplyChat Recap

    1024512 In an effort to create a community of social marketers which shares tips and tricks with each other, we decided to host a weekly Twitter chat. The first #SimplyChat was last Thursday, and the discussion topic was identifying influencers. Influencer marketing is quite the buzzword in the marketing industry.

    Simply Measuredin How To's- 8 readers -
  • Love, politics and content marketing

    In this new episode of The Marketing Companion, Tom Webster and I cover some of the highlights of the 2017 Content Marketing World. It was the first conference Tom and I attended together for some time so it was a good opportunity to compare notes on the content marketing spectacular. We discuss: Why Tom faced a nearly empty room for his politics-related talk Why Mark th ...

    {grow}in Content- 13 readers -
  • View the world through someone else's lens in Google Earth

    Every day, hundreds of millions of people are snapping photos of the world around them. What if you could explore the world through the eyes of all those people? Starting today you're invited to explore a global map of crowdsourced photos in Google Earth. Take a walk around Shinto shrines or hang out on a beach in Bora Bora—wherever you look, you're bound to find a unique per ...

    The Official Google Blogin Google- 7 readers -
  • The X Factor: What the new iPhone could do for mobile app and ad UX

    Last week, Apple celebrated the iPhone’s 10th birthday by debuting its newest incarnation, the iPhone X. The X’s new edge-to-edge screen is a mobile developer’s dream: No longer is it a phone that can play media; it’s now definitively a media platform that happens to include a phone. In 2007, consumers vastly underutilized the iPhone’s capabilities.

    Digiday- 12 readers -
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