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  • ‘We’re wondering what’s next’: European publishers’ candid thoughts

    Top European publishers gathered in Monaco this week at the Digiday Publishing Summit Europe to discuss the latest trends in publishing. More than 240 media executives addressed common challenges ranging from adapting to Facebook’s latest algorithm changes, tackling ad fraud and whether they can trust Amazon as it moves further into media.

    Digiday- 8 readers -
  • Mobile network Three creates in-house content team for social networks

    The next viral hit from mobile network operator Three, which scored big with ads featuring a moonwalking pony and a singing kitten, could come from within, rather than one of its agencies. Three is building an in-house team of content experts tasked with refreshing the brand’s marketing and public relations.

    Digiday- 8 readers -
  • Affiliates – Request a Free Pass to Affiliate Summit East 2018

    Dear Affiliate / Publisher – would you like to go to Affiliate Summit East 2018 for free? Affiliate Summit East 2018 is taking place on July 29-31, 2018 at the New York Marriott Marquis. We get lots of requests for free Affiliate Summit passes from affiliates and have a limited number available. If you are an affiliate, submit a request for a free pass.

    Shawn Collins/ affiliatetip.com- 7 readers -
  • Google turns on the charm with publishers by focusing on subscriptions

    Google is vying for the hearts and minds of publishers with an appeal to their bottom lines, particularly in attracting subscribers. Last fall, Google ended its controversial first-click-free policy that required paywalled publishers to let readers see at least three free articles to have the publishers’ content surfaced in search and replaced it with flexible sampling, where ...

    Lucia Moses/ Digiday- 5 readers -
  • Working with credible brands and Advertising on Facebook / Adwords

    How to promote offers people trustWorking with credible brands and Advertising on Facebook / Adwords February 20, 2018 By Kj Rocker One of the most frequently asked question for me these days is, How you manage to promote your offers on Adwords, Facebook without nay trouble as those who know me are also aware that I have almost 3 year old account with Facebook and google which never got bann.

    KJ Rockerin Paid Search- 6 readers -
  • 6 Vendors Using AI to Facilitate Live Events

    Personal interaction is a cornerstone of live events, but as more marketers embrace the use of events as a sales strategy, there’s talk of opportunities for innovation within the space. Eighty-seven percent of C-suite executives say they plan on investing more in live events in the future, and 28% of companies are now allocating more than 20% of their marketing budgets to orga ...

    Stephanie Miles/ Street Fight- 6 readers -
  • 3 Things Every Blogger Should Avoid to Increase Their Online Brand Reputation

    As you are starting off in the blogging world, there are a lot of things that need to happen to ensure that your blog is viewed as an authoritative and interesting site to visit by your viewers. Similarly, bloggers in 2018 must be aware that search engines and SEO are very much an issue that blogs catering to any vertical must acknowledge. At the end of the day, every blogger is their own brand.

    The Blog Herald- 6 readers -
  • 4 Ways to Make Money Management Easier for Your Business

    4 Ways to Make Money Management Easier for Your Business February 20, 2018 by Aaron Leave a Comment The first few years of any new company are vital to its long-term success. There are always many lessons to be learned, and none are more important than good money management. Some companies fail to budget properly, and some get too deep in debt, and navigating the challenges are never easy.

    Ask Aaron Lee- 6 readers -
  • 3 reasons why Open Source is so very awesome

    The mission of Yoast is ‘SEO for everyone‘. With our plugin, our online courses and our blog we try to make SEO understandable for everyone. We believe that every website -large and small- deserves a fair chance to pop up in the search engines. We strongly believe in our mission. Open Source is an important aspect of our mission. It’s one of the core values of our company.

    Marieke Van De Rakt/ Yoast- 6 readers -
  • Understanding Site Speed in Google Analytics

    You may have the most beautiful, user-friendly interface on the web, but you can still lose users with a slow site. In the same vein, you can have the best-written ads in a carefully crafted search campaign, while still losing users on a landing page. According to a survey by KISSmetrics, 47% of consumers expect a web page to load in 2 seconds or less, and 40% of people aband ...

    Tim Jensen/ Clix Marketing PPC Blogin Google- 6 readers -
  • Why You Should Never Run a Facebook Ad Campaign Without Ad Optimization Rules

    After testing ads on many platforms including Google Adwords, Gmail ads, Reddit ads, Facebook Ads, Youtube Ads, and Pinterest Ads, Facebook Ads still yield the best ROI for me. This is also the case for many other businesses. For example, Andrew Hubbard generated $36,449 In revenue from an ad spend of $4,159. That’s almost a nine ti ...

    The Daily Egg- 4 readers -
  • Barstool Sports got 41,000 people to pay for its latest amateur boxing PPV

    Barstool Sports’ decision to buy an amateur boxing competition continues to pay off. On Friday, Feb. 16, Barstool Sports hosted its third amateur-boxing pay-per-view event — and the second one since it acquired the West Virginia-based Rough N Rowdy Brawl last November. The five-hour live tournament, which featured just under 50 prize fights, including a bout between two Barsto ...

    Digiday- 5 readers -
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