Popular in the last 30 days

  • Bringing it all together with Google Pay

    If you've ever paid for groceries with Android Pay, used Chrome to automatically fill in your payment info, or purchased an app on Google Play, then you’ve already experienced some of the ways Google helps you pay for things online and in stores. Over the past year, we’ve been working to make these experiences simpler, safer, and more consistent.

    The Official Google Blogin Google- 22 readers -
  • 25 Women Who Rock Digital Marketing – Nominated by Men

    2017 marks the 8th year we’ve published a list featuring “women who rock” in the digital marketing space. I started the list in 2010 with social media specifically and after 5 years handed the reins over to Ashley Zeckman for a few years when the focus has broadened to digital marketing. In the past I would ask each years’ honorees to nominate someone for the following year and so on.

    Lee Odden/ TopRank®- 17 readers -
  • Cloud AutoML: Making AI accessible to every business

    When we both joined Google Cloud just over a year ago, we embarked on a mission to democratize AI. Our goal was to lower the barrier of entry and make AI available to the largest possible community of developers, researchers and businesses. Our Google Cloud AI team has been making good progress towards this goal.

    The Official Google Blog- 18 readers -
  • Using page speed in mobile search ranking

    People want to be able to find answers to their questions as fast as possible — studies show that people really care about the speed of a page. Although speed has been used in ranking for some time, that signal was focused on desktop searches. Today we’re announcing that starting in July 2018, page speed will be a ranking factor for mobile searches.

    Google Webmaster Central Blog- 19 readers -
  • How to Increase Website Traffic by 250,000+ Monthly Visits

    I’ll be honest… the title of this post is a lie. The number is actually larger… but I thought you wouldn’t believe me. The accurate, true-to-life title I should have used is “how to increase website traffic by 500,000 monthly visitors”… because that’s what we achieved. And we did it for our clients not once… Not twice… … but three times in the past 24-36 months.

    Siege Media- 19 readers -
  • Introducing the new Search Console

    A few months ago we released a beta version of a new Search Console experience to a limited number of users. We are now starting to release this beta version to all users of Search Console, so that everyone can explore this simplified process of optimizing a website's presence on Google Search. The functionality will include Search performance, Index Coverage, AMP status, and ...

    Google Webmaster Central Blog- 20 readers -
  • A New Approach to YouTube Monetization

    There’s no denying 2017 was a difficult year, with several issues affecting our community and our advertising partners. We are passionate about protecting our users, advertisers and creators and making sure YouTube is not a place that can be co-opted by bad actors. While we took several steps last year to protect advertisers from inappropriate content, we know we need to do more ...

    Inside AdWordsin Social- 13 readers -
  • Why marketing technology is sucking the life out of the marketing profession

    By Mark Schaefer In the medical profession, technology is being used to cure disease, significantly improving life expectancy nearly everywhere in the world. In the automotive industry, we are at the dawn of nearly miraculous connected, self-driving vehicles. And in physics, technology is being applied to unlock the very secrets of our universe.

    {grow}- 18 readers -
  • Getting paid what you deserve

    You never do. Instead, you get paid what other people think you're worth. That's an empathic flip that makes it all make sense. Instead of feeling undervalued or disrespected, you can focus on creating a reputation and a work product that others believe is worth more. Because people don't make buying decisions based on what's good for you--they act based on what they see, need and believe.

    Seth Godin/ Seth Godin's Blog- 12 readers -
  • 11 Habits of Highly Effective Marketing Technologists

    The following is a guest post by Anand Thaker, CEO of IntelliPhi and my co-collaborator on the marketing technology landscape since last year. He’ll be a keynote speaker at the upcoming MarTech West conference in San Jose, April 23-26. Even three years after Scott Brinker and Laura McLellan’s HBR article on The Rise of the Chief Marketing Technologist, the space continues to ...

    Scott Brinker/ Chief Marketing Technologistin Affiliate- 16 readers -
  • Confessions of a media auditor: ‘Agencies often manipulate the numbers’

    In the scramble to prove digital advertising works, some legacy performance measurement systems used for traditional media auditing were retrofitted for digital. That’s produced “catastrophic” results for both brand advertisers and publishers, according to a media auditor executive who spoke to Digiday as part of our Confessions series, in which we exchange anonymity for candor.

    Digiday- 17 readers -
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