Popular in the last 30 days

  • 8 Essential Social Media Etiquette Rules for Business

    There are etiquette guides for almost any situation, from table settings to international business meetings. So it shouldn’t be a surprise that a communication medium as culturally transformative as social media also comes with its own code of common courtesies and customs. Businesses in particular need to adhere to this etiquette, since social media is such a public forum.

    Hootsuite- 30 readers -
  • Caraa, Mashable and R/GA are named Most Innovative at the 2017 Digiday Awards

    Luxury fitness brand Caraa, media company Mashable and digital agency R/GA were honored for their innovations in media and marketing tonight at the Digiday Awards gala. The Digiday Awards, Digiday’s biggest awards program of the year, honor the best creative marketing and advertising being done today by brands, agencies, publishers and platforms.

    Digiday- 19 readers -
  • What we’re doing to support veterans

    Before leading Google’s Global Security team, I was proud to serve as a member of the Navy SEALS. There are some great similarities between the military and our company. In both organizations, people genuinely appreciate each other's skills and talents, and we’re all focused on delivering toward a mission.

    The Official Google Blog- 28 readers -
  • The pivot to reality for digital media

    Forget the pivot to video; the pivot to reality is in full swing in digital media. The culprits are well-known. Google and Facebook have an iron grip on digital ad revenue. Publishers are trying to save themselves by making wholesale shifts in their business models, but they can’t transition fast enough.

    Lucia Moses/ Digiday- 22 readers -
  • The meeting room, by G Suite

    With G Suite, we’re focused on building tools that help you bring great ideas to life. We know meetings are the main entry point for teams to share and shape ideas into action. That’s why we recently introduced Hangouts Meet, an evolution of Google Hangouts designed specifically for the workplace, and Jamboard, a way to bring creative brainstorming directly into meetings.

    The Official Google Blog- 21 readers -
  • Imposter syndrome

    It's rampant. The big reason is that we're all impostors. You're not imaging that you're an impostor, it's likely that you are one. Everyone who is doing important work is working on something that might not work. And it's extremely likely that they're also not the very best qualified person on the planet to be doing that work.

    Seth Godin/ Seth Godin's Blog- 34 readers -
  • The real law of averages

    If you want to raise the standards of any group, improving the top of the heap isn't nearly as effective as focusing your effort on the base instead. Simple example: Getting a Prius to go from 50 miles per gallon to 55 miles per gallon isn't nearly as important as getting SUVs to go from 10 miles per gallon to 15. There are two reasons for this.

    Seth Godin/ Seth Godin's Blog- 19 readers -
  • The boss goes first

    If you want to build a vibrant organizational culture, or govern with authority, or create a social dynamic that's productive and fair, the simple rule is: the rules apply to people in power before they are applied to those without. It's easy to rationalize the alternative, to put yourself first. After all, you've somehow earned the ...

    Seth Godin/ Seth Godin's Blog- 16 readers -
  • Amazon now has a $1 billion ad business

    Amazon is making good on its promise to eat advertising. In its third-quarter earnings report today, the e-commerce giant said it saw “other” revenue, which is mostly composed of ad sales (and to a much smaller extent, its credit card business), grow 58 percent year over year to $1.12 billion. That’s a slight increase from the growth rate in the prior second quarter, when it g ...

    Shareen Pathak/ Digiday- 34 readers -
  • Google Maps gets a new look

    The world is an ever-evolving place. And as it changes, Google Maps changes with it. As roads close, businesses open, or local events happen in your neighborhood, you’ll see it on Google Maps. When you schedule an event using Google Calendar, get a reservation confirmation in Gmail, or add a restaurant to your “Want to Go” list, Google Maps reflects that too.

    The Official Google Blogin Google- 17 readers -
  • How Linda Yaccarino became the media’s evangelist on fixing digital advertising

    This year, buyers and sellers of media have gotten more vocal about the nagging problems that plague digital media. Linda Yaccarino wants to get people to actually do something about it. The ad sales head of NBCUniversal has been railing at conferences, the upfronts and to the press. Her platform: Brand safety isn’t being addressed, media measurement is severely lacking, and F ...

    Lucia Moses/ Digiday- 28 readers -
  • The confusion about competence

    A friend was describing a clerk he had recently dealt with. "She was competent, of course, but she couldn't engage very well with the customer who just came in." Then, of course, she wasn't competent, was she? It doesn't take ...

    Seth Godin/ Seth Godin's Blog- 16 readers -
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