Popular in the last 7 days

  • Google signs agreement with HTC, continuing our big bet on hardware

    About a year and a half ago, I joined Google to pursue my dream job to create compelling hardware products, built with Google’s smarts at their core. As a first step, we brought together various consumer hardware-related efforts and established a single hardware organization within the company. Our team’s goal is to offer the best Google experience—across hardware, software a ...

    The Official Google Blogin Google- 22 readers -
  • I’ve joined HubSpot as VP platform ecosystem, and this is why

    So, um, wow. Big news day here. I’ve basically had two themes on this blog that I’ve been writing about for 10 years: The blending of marketing and technical talent — marketing technologists — empowering businesses to thrive in a digital world. Here’s one of the first presentations I gave on that topic in 2010. More recently, I proposed The Grand View of Martech: A Martech Manifesto.

    Scott Brinker/ Chief Marketing Technologistin SEO- 13 readers -
  • The Most Powerful Writing Tools For Bloggers: Mac, PC, Mobile & Online

    Have you ever used MS Word to write your blog posts and wondered if there was something more blogger-friendly out there? As a blogger, you have unique needs. More than fancy features and formatting, you want: A place to capture all of your ideas A writing tool that cuts out distractions A way to find and remove embarrassing grammatical errors.

    Adam Connell/ Blogging Wizard- 18 readers -
  • Advertisers aren’t convinced consulting firms are the answer to their problems

    For all the buzz around big brands preferring management consultancies over agencies, it’s not what senior marketers are actually planning — not yet, at least. In fact, marketers at Pernod Ricard, Nissan and Visa aren’t sure how or why they would work with the likes of Accenture or Deloitte so early into their own searches for a new marketing model.

    Digiday- 15 readers -
  • How data is changing the very model of the modern merchandiser

    At Stitch Fix, the separation between its merchandising team and its data science team — the one overseeing the recommendation algorithms that send products to customers — is as strict as church and state. “We have a very explicit rule: The buyers do not influence the recommendations,” said Eric Colson, Stitch Fix’s chief algorithms officer.

    Digidayin How To's- 18 readers -
  • How Jungle Creations is Winning Sponsored Video on Facebook

    In the whirlwind proliferation of publishers uploading video content to Facebook, the story of Jungle Creations stands out as particularly impressive. In just three years, the company’s social video stock now gets over 3.7 billion views per month, and as one of the world’s most-viewed media properties, its solid stable of Facebook Pages averages an extra billion views a month ...

    Carla Marshall/ ReelSEOin Social How To's- 19 readers -
  • Apple switches back to Google search results for iOS & Mac

    Apple has switched back to using Google for their search results needs in both iOS and their Mac operating system over Spotlight search, TechCrunch reports. The “search the web” results you get in both search interfaces will no longer be pointing to Bing, but rather will show you results from Google. In 2014, Apple officially dropped Google results and switched to Bing.

    Barry Schwartz/ Search Engine Landin Google- 16 readers -
  • Anatomy of a Google search listing

    Are you looking to dominate in Google search results? Your strategy needs to involve more than keyword research and a savvy AdWords campaign. In order to make the most of your Google presence, you need to craft a search result that entices users to click through to your web page. This is a crucial yet often-ignored aspect of SEO.

    Stephan Spencer/ Search Engine Landin SEO Google- 19 readers -
  • The state of live streaming in sports

    Facebook may have openly distanced itself from live streaming prime-time sports. But soccer chiefs believe it’s only a matter of time before the social network will rival broadcasters for rights, and the world’s biggest sports will be watched regularly on Facebook as well as Amazon and Google. Facebook did, after all, attempt to get the digital rights to cricket’s Indian Premi ...

    Digidayin Social- 31 readers -
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