2016

  • Can You Compete on Google with Big Business?

    …. SimilarWeb has published its Momentum Awards for 2016. The SimilarWeb Momentum Awards recognize websites in the U.S. that have demonstrated exceptional advancement in their online category in 2016. The 39 winners in 13 categories have successfully improved their SimilarWeb Ranking – an algorithmic score which sorts over 80 million sites…

    Douglas Karr/ Marketing Technology Blogin Paid Search Google- 44 readers -
  • 2017 Web Design and User Experience Trends

    … – utilize exit offers rather than annoying overlays when someone is going to leave your site. Death of the Homepage – behavioral and audience-specific dynamic landing pages will better target different demographics and behaviors. Scrolling Trumps Navigation – more important than keeping content at the top of multiple pages is telling a compelling story on a single page. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Content- 32 readers -
  • 2017 Web Design and User Experience Trends

    … – utilize exit offers rather than annoying overlays when someone is going to leave your site. Death of the Homepage – behavioral and audience-specific dynamic landing pages will better target different demographics and behaviors. Scrolling Trumps Navigation – more important than keeping content at the top of multiple pages is telling a compelling story on a single page. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 26 readers -
  • Can You Compete on Google with Big Business?

    …. SimilarWeb has published its Momentum Awards for 2016. The SimilarWeb Momentum Awards recognize websites in the U.S. that have demonstrated exceptional advancement in their online category in 2016. The 39 winners in 13 categories have successfully improved their SimilarWeb Ranking – an algorithmic score which sorts over 80 million sites…

    Douglas Karr/ Marketing Technology Blogin Paid Search Google- 44 readers -
  • Who Were the Most Loved MarTech Companies of 2016?

    … expectations? Source This wasn’t a question about innovation nor application, it was to get to the root of which companies had remarkable customer service that should be shared online. The recommendations came in quickly: Buffer allows social media users to save time by allowing them to schedule, publish and analyze all your posts in one place…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • The Most Shared Articles from MarketingSherpa Blog in 2016

    … Website a Revenue Generator We have more digital marketing channels than ever before, but it’s become even harder to connect with customers. One thing’s become clear, that there is a growing divide between those who are fully engaged with digital marketing and those who are still figuring out the fundamentals. This interview with Kristin Zhivago…

    MarketingSherpa Blog- 46 readers -
  • This was the best of 2016 on State of Digital

    … The end of 2016 is only a few days away. Time to look back at the most popular articles published on State of Digital last year! Here is the top 10 of 2016! The Ultimate Guide to Gmail Sponsored Promotions Tara West gives an in-depth view of Google Sponsored Promotions (GSPs), what they are, how and when to use them. It certainly a tactic…

    Bas Van Den Beld/ State of Digital- 46 readers -
  • Setting Up for Marketing Success in 2017

    … been Virtual Reality, automation and the start-up ethos of challenging the norm. Following these high-profile business decisions and new trends, business leaders have been forced to question what type of change they should think about too. Now is the time for marketers to be considering what steps they should take to ensure a customer-centric…

    Marketing Technology Blog- 44 readers -
  • Reducing Abandoned Carts This Holiday Season: 8 Tips to Impact Sales

    … this is a reason to break out the Prosecco and congratulate yourself on a job well done, some perspective is needed: in 2016, retailers still lost 69% of online Black Friday shoppers who abandoned their purchase. No organization likes to leave money on the table, and trying to recoup it presents a race against time – after all, not many customers…

    Marketing Technology Blog- 30 readers -
  • 6 Tips to Drive Back-To-School Sales in 2016

    … Back-to-School is the second biggest shopping season of the year and the digital world has become an integral part of the customer’s path-to-purchase. Here are some amazing stats associated with Back-to-School shopping: 17.2% of the entire year’s retail sales happen during back-to-school shopping Tweet This! 68% of the third quarter’s…

    Douglas Karr/ Marketing Technology Blog- 38 readers -
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