2016 Edelman Trust Barometer

  • Who Has the Most Influence Online? (Report)

    … data gleaned from the 2016 Edelman Trust Barometer, Kissmetrics highlights just how trusting consumers and prospects are. The most trusted sources of information (rated extremely/very credible) this year were technical experts, academic experts and peers, with all three falling between 63 percent and 67 percent. Respondents are also starting…

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