4 P'S

  • The 4 P’s: Product-Place-Price-Promotion: Part III

    … You may have learned and forgotten about the 4 p’s of marketing. But before you write it off as an outdated principle, let’s consider how it might be used as a framework in the digital marketing world. It is particularly useful for content marketers. If you haven’t seen them already, review our previous posts on Product and Place. This week, we…

    Karen Amundson/ BoostBlogin Content- 7 readers -
  • The 4 P’s: Not What You Learned in Marketing Class, Part II

    … You may have learned and forgotten about the 4 P’s in a marketing class long ago. But the 4 P’s is a useful framework in the digital marketing world, particularly for content marketers. This week, we introduce the second of four P’s, “Place.” The 4 P’s for Content Marketers in the Digital Age: Place Going back to our example from last week, let’s…

    Sarah Burns/ BoostBlogin Content- 8 readers -
  • 7 Strategies for Increasing Customer Spend at Your Retail Outlet

    … In the world of retail, strategy is everything. Spend is directly tied to retail merchandising techniques and that means shop owners need to get creative if their mission is to maximise customer spend. Luckily, there are a number of tried and tested tactics with the power to get your customers spending more, and more often – and we’re about…

    Marketing Technology Blog- 1 readers -
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