404 Links

  • HOW TO TURN DEAD LINKS INTO OFF-PAGE SEO ASSETS

    … for each and every previous webpage. When this happens, users who click the link get a 404 error and the SEO equity that was tied to the link is lost. Reclaiming the dead links will recapture the off-page SEO equity, helping improve search engine rankings for the target page and brand overall. Here’s how you can do this for your website. Step 1…

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