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… disclosure policies, which could spell serious trouble for your business. To help companies stay in line with the FTC requirements, Lesley Fair (an FTC official) blogged some suggestions on how to ensure your disclosures of important information are sufficient. She called these the ‘4Ps’ of disclosure, which I’ll summarize here: Prominence…
… I am trying to do it today. I am using my smartphone to write this post and apologizing beforehand for any typo or auto complete word formatting errors. Step 1: The strategy 1. Understand the business well and try to figure out the marketing 4Ps. Take notes with pen and paper. 2. Try to find out the main long tail keyword from the content…
… on providing answers to these 3 significant questions by: Introducing the 4Ps of content marketing: Planning, Production, Publishing and Performance analysis Showcasing important stats about B2B 2015 content marketing trends and B2C 2015 content marketing trends based on comprehensive researches conducted by Content Marketing Institute…
While the turnout was small at Evolve with Google Analytics, hosted this week at Boston’s World Trade Center, the content was incredible and led to great conversation within the intimate group of attendees. We were also fortunate enough to share the convention space with eMetrics and Predictive Analytics World, which provided a greater opportunity to share ideas.