A/B Testing Ideas

  • How to Create Conversion-Ready Landing Pages Like a Pro

    … to point number one). Know what tests to run One of the main things that conversion optimizers do is test. Rather than rely on hunches and suspicions, they micro-analyze each element of a landing page in order to make the page as effective as possible. Although split testing is not without its pitfalls, it is the single best method of improving…

    Neil Patel/ The Daily Eggin Paid Search How To's- 33 readers -
  • A/B Testing Your Content Marketing Strategy

    … and wait for the results … The headline that gets the best results is the winner and the final headline for the blog post. Here’s an example of Buffer’s A/B headline testing: As you can see, their headlines are very similar. Don’t worry about coming up with something out of this world—just write a different version of your original headline. You…

    Christina Gillick/ The Daily Eggin Social Content Blogging- 32 readers -
  • Test Your Call to Action to Boost Conversions by 13%

    …, let’s move on. Hubspot’s Call to Action Test As mentioned above, Hubspot tested their call to action and saw a 13% increase in conversions. Here’s their test: “HubSpot tested the shape and style of our demo CTA to see which performed better. The CTA shaped like a button (on the right) rather than the CTA that included a sprocket image (left) performed…

    Christina Gillick/ The Daily Egg- 24 readers -
  • Want Better Conversions? Try Breaking the Rules!

    … simple process: take a set of established principles and A/B test them across all features of your site until you determine which options stick best. Like I said, it’s a simple process. Apply universal principles and test, test, test. So what’s the problem? It Takes Time The reality of testing is that it can be laborious and time consuming. When…

    The Daily Egg- 29 readers -