A&F Quarterly

  • The Rise and Fall of Abercrombie’s Incredible, Risky Print Mag

    …. The idea is familiar to us now, with publications like Net-a-Porter’s Porter and Casper’s Van Winkle’s. But surprisingly, Abercrombie & Fitch showed up early to the content marketing party, a decade ahead of its time. In 2014, Savas Abadsidis, the Quarterly‘s former editor-in-chief, told Racked that Mike Jeffries, the company’s CEO, was inspired…

    The Content Strategist- 12 readers -