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  • The 3 Emails Every Retailer Should Send

    … at the right time, it’s easy for retailers to see amazing results with their campaigns.But executing a truly personalized email campaign means having a deep understanding of who your customer is and finding the right points in their journey to connect. Let’s take a look at the emails that every retail brand should be sending to engage…

    Movable Ink Blogin EMail- 11 readers -
  • How to Engage Your Customers with Transactional Emails

    We recently took a look at triggered emails – reactive messages prompted by a customer interaction. These types of emails include welcome messages, personal (e.g., birthday and anniversary) greetings and the subject of this post, transactional emails. What’s the difference between marketing emails and transactional emails? There are several fundamental differences between trans ...

    Movable Ink Blog- 15 readers -
  • How the Retail Industry Uses Email Automation

    … Email automation is a powerful marketing tool. It helps you build and maintain relationships with your customers and prospects by automatically sending them relevant content that helps them make buying decisions. It can make all the difference between a one-time buyer and a loyal, long-term customer. When retailers use email automation…

    Movable Ink Blogin EMail How To's- 17 readers -
  • Introducing Behavioral Apps: An Evolution in Real-time, Consumer-led Marketing

    …. Unlock Behavioral Data Your customers’ online behavior is an indication of intent, and can clue you in on their interests and what their path to purchase looks like right now, at this moment. However, until now, most email marketers couldn’t use this information to personalize campaigns in real-time. Now with Behavioral Apps from Movable Ink, you can…

    Movable Ink Blog- 12 readers -
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