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  • SEM’s legit: Our top paid search columns of 2016

    This was an eventful year for those in the paid search community as Google introduced some significant updates to the way ads are displayed in SERPs. Thankfully, as search marketers scrambled to keep up with the seemingly endless barrage of changes, our insightful paid search columnists were there to help them make sense of it all.

    Search Engine Land- 22 readers -
  • Eat Local: Our Top 10 Local Search Columns of 2016

    … by SharedCount. About The Author Jessica Thompson is Associate Features Editor at Marketing Land and Search Engine Land. She is a well-rounded digital media enthusiast with a keen interest in all things Internet marketing. Jessica earned her B.A. in English from Drew University and has since gone on to fill a wide variety of roles over the course…

    Search Engine Landin SEO- 21 readers -
  • Organic Food For Thought: Our Top All Things SEO Columns For 2015

    … marketing specialist and marketing manager. Most recently, she worked at Advance Digital, where she conducted digital optimization training for journalists and provided high-level SEO and social media recommendations for 12 major regional news websites, including NJ.com. (Some images used under license from Shutterstock.com.)…

    Search Engine Landin SEO- 17 readers -
  • PPC Paydirt: Check Out Our Top Paid Search Columns Of 2015!

    … in which to invest their paid search efforts. AdWords also released a handful of exciting new features in 2015, including Customer Match and Call-Only ads. Yet despite all these new developments, readers on this site seemed most interested in columns that focused on broader topics related to account and campaign management. Frederick Vallaeys…

    Search Engine Landin Paid Search SEO- 26 readers -
  • Authoritative Links: Search Engine Land’s 10 Top Link Week Columns Of 2015

    … When Google Webmaster Trends Analyst John Mueller said earlier this year that webmasters should “try to avoid” link building for SEO, many took this as a clear and unambiguous sign that link building as a practice was done for. As search engines continue to crack down on spammy and manipulative links, quite a number of search marketers have…

    Search Engine Landin SEO- 20 readers -
  • Participate in Our Audience Survey & Enter To Win A $50 Amazon Gift Card

    … who you are. Not personally who you are, but in general. What job do you have? What products and services do you buy? This information helps us tell potential advertisers about the Search Engine Land audience. Completing this survey takes about two minutes. We ask for your email address only so that we can notify the gift card winners. That’s all…

    Search Engine Landin SEO- 18 readers -