About The Pma

  • PMA Members Speaking at Affiliate Summit East 2016

    Every year we are fortunate to have PMA members speaking all over the world at various conferences. We’re proud of our members being leaders in the Performance Marketing Industry and sharing their knowledge. Look for the following members to speak at Affiliate Summit East in New York on July 31-August 2.

    The PMA- 5 readers -
  • Retailers: The PMA Introduces Membership Levels Just for You

    …. Membership in the PMA allows Retailers & Merchants to showcase their leadership in the Performance Marketing Industry. Membership entitles you to a variety of benefits that offer education & training resources, company networking opportunities, high visibility and the ability to effect change in the industry. To learn more about the Retailer and Merchant Membership levels – visit http://thepma.org/resources/retailer-and-merchant-membership/ …

    The PMAin Affiliate- 4 readers -
  • Message from PMA Executive Director

    … for continuing to donate their time month after month to make the group successful. Although this presents a shift for the PMA, it does not lessen the contributions that we need from our members in terms of both time and money. Rather, it gives us an opportunity to take what we have and grow to something even bigger. To get there, I would love to hear…

    The PMAin Affiliate- 5 readers -
  • Merchant Best Practice Project

    … Merchant Best Practice Project by Rachel Honoway - President 2016 PMA Board of Directors | Mar 19, 2016 | About the PMA | The Coupons & Deals Council is working on a Merchant Best Practices document that will provide helpful information for advertisers new to the performance marketing industry. Affiliate marketing can be overwhelming…

    The PMAin Affiliate- 8 readers -
  • Setting Goals for 2016

    … Last week at a PMA board meeting in Las Vegas, I humbly accepted the role of President of our Board of Directors. I’m excited about the role, but I’d be lying if I said I wasn’t equally intimidated by it. I have some pretty big shoes to fill. So, before we look at what’s to come, I want to stop and recognize that we’re incredibly fortunate…

    The PMA- 5 readers -
  • What You Missed from the PMA in 2015

    … Is It A Good Idea to Work With a Competitor: Members of the PMA pride themselves on working with others in the industry for the betterment of all of our companies. This whitepaper from the Industry Advancement Council looks in-depth at various competitors and how they are working together. If you are a PMA member who would like to get involved with the Councils by joining or sponsoring a Council, you can learn more about them on our PMA Councils page. The Councils are always looking for new members and project ideas. …

    The PMA- 4 readers -
  • PMA Members Out in Full Force at ASE15

    Keynote presentation by Brian Littleton, Founder and CEO of ShareASale, at Affiliate Summit East 2015, which took place August 2-4, 2015 at the New York Marriott Marquis in New York, NY. As the founder and CEO of ShareASale, Brian has connected thousands of merchants and affiliates alike, ensuring mutual profitability while preserving the spirit and core values of the affiliate ...

    The PMA- 7 readers -
  • Thanks to Our #ASE15 Sponsors

    … Versa Marketing Offers.com Social Growth Technologies CAKE Wittliff Cutter iAffiliate Management LinkConnector In addition, we would like to thank all of the volunteers who took time out of their conference to work the booth, answering questions and helping us spread the word about the PMA. We hope to see you all at Affiliate Summit West in January…

    The PMA- 6 readers -
  • Top 10 Reasons You Haven’t Joined a PMA Council

    … We know that the Performance Marketing space is in a constant and rapid state of evolutionary growth. We also understand that you’re busy keeping up with the changes and driving to make the most of your business success. There are so many great reasons to join one of the five PMA Councils, but here are also a lot of excuses. Here are the Top 10…

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