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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Local SEO Bible: The 2014 Local Search Ranking Factors (LocalSearchInsider) Greg Sterling: David Mihm and his cabal of local SEO professionals have been reverse engineering Google’s local algorithm since 2008.
… arsenal for customer-service teams. As for the financing round, Hootsuite said it was led by “a large Boston-based asset manager,” with participation from existing investors Accel Partners, Insight Venture Partners and OMERS Ventures, as well as technology lender Silicon Valley Bank. Total financing to date for Hootsuite is now $250 million. CEO…
… has raised $35 million in Series B funding from iNovia Capital, with participation from previous investor Accel Partners. ‘Legacies’ Open Door to ‘Pure Plays’ With Local Media Consortium (Street Fight) Tom Grubisich: The Local Media Consortium has grown to 50 publishers, whose products include 800 newspapers and 200 broadcast stations across…