Accengage

  • iOS Push Notifications Have a 41% Opt-In Rate (Infographic)

    … found that telecommunications apps have the highest opt-in rate for push notifications, at 56 percent. Telecom apps were followed by finance and travel apps, both at 51 percent, and entertainment apps at 43 percent. Overall, South America was found to have the highest iOS opt-in rate, at 44 percent. South America was followed by Africa and Asia…

    AllTwitter- 21 readers -
  • Accengage: Six Percent of Users Respond to Push Notifications [Infographic]

    … Accengage, which specializes in push notification technology for mobile apps, has released its Push Notification Performance Benchmark by Industry for iOS and Android. The data and accompanying infographic detail the performance of push notification campaigns in terms of opt-in and reaction rates, and offer tips for developers looking…

    Inside Facebook- 16 readers -
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