Actionable Data

  • What is Big Data? What Are the Benefits of Big Data?

    … Data is Authoritive – 80% of organizations struggle with multiple versions of the truth depending on the source of their data. By combining multiple, vetted sources, more companies can produce highly accurate intelligence sources. Big Data is Actionable – Outdated or bad data results in 46% of companies making bad decisions that can cost billions…

    Douglas Karr/ Marketing Technology Blogin EMail- 44 readers -
  • What is Big Data? What Are the Benefits of Big Data?

    … of their decisions, and make better decisions that reduce costs and increase marketing and sales effectiveness. What Are the Benefits of Big Data? This infographic from Informatica walks through the risks and opportunities associated with leveraging big data in corporations. Big Data is Timely – 60% of each workday, knowledge workers spend attempting to find…

    Douglas Karr/ Marketing Technology Blogin Social EMail- 21 readers -
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