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… into three steps: acquisition, activation and activity. Acquisition – is all about getting customer attention on the products and obtaining new customers, which means reaching potential buyers in the broader market with proactive marketing, channel partnerships, ads and offers. Activation – the retailer focuses on getting the customers…
We are living in exciting times with the advancements in technology, big data and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together. Smart marketers of today have incredible opportunity to increase brand awareness, build community, establish trust and activate their audien ...