Active Window

An active window is the currently focused window in the current window manager or explorer. Different window managers indicate the currently-active window in different ways and allow the user to switch between windows in different ways. For example, in Microsoft Windows, if both Notepad and Microsoft Paint are open, clicking in the Notepad window will cause that window to become active. In Windows, the active window is indicated by having a different coloured title bar.
Posts about Active Window
  • 7 Content Marketing Metrics You’re Probably Undervaluing

    Content Marketing, Owned Media There seems to be a disconnect between what content marketers want to achieve and what they actually measure. In a survey of B2B and B2C marketers this spring, we found that their most common goal (73 percent) is brand awareness. The metrics these marketers gather, however, tell a different story.

    Celine Roque/ Relevance- 13 readers -
  • E-Commerce Practices That Are Costing Conversions

    … where the active window is covered with a giant pop-over promotion within the first few seconds? The practice has become very popular over the past year, and I suspect the results are mixed, especially for e-commerce sites. One of the most common pop-overs used in e-commerce is a promotion offering a discount off the visitor’s first order…

    Tim Ash/ Marketing Land- 15 readers -
Get the top posts daily into your mailbox!