Ad Campaign

  • How Brands Can Make the Most Out of Christmas Video Marketing

    … a bigger ad budget behind promoting this year’s Christmas advert. Not that there’s anything wrong with that. Brands can get views organically by creating engaging content that people like, comment on, and share. Their agencies can also get views by leveraging paid video advertising to put that engaging content in front of the right audience…

    Greg Jarboe/ ReelSEOin How To's YouTube- 12 readers -
  • 3 Ways to Advertise on Twitter

    … Leads on Twitter. Choose your audience, customize the ad visibility and set your budget. Next, create your tweet (which is a Lead Generation card), save the campaign and launch it. The email addresses from people who opt in are collected within Twitter. You can either use a supported CRM system to download them or export and import the leads…

    Social Media Examinerin Social Twitter- 17 readers -
  • JJ Watt and Gatorade Teach Us a Lesson in Video Marketing

    … Gatorade must have somebody sweating in their marketing department because they get it. They understand what it takes to launch a successful social marketing strategy based around video. The premise of the campaign is “Sweat It to Get It”. The sports drink giant has partnered with NFL Films for a new ad campaign aimed at students, and stars…

    Andy Smith/ ReelSEO- 28 readers -
  • The Top 20 Most Shared Online Video Ads For October 2014

    … and downs of Gisele Bundchen and her broody beau, it’s the closest perfume ads have come to a kitchen sink drama. Underplayed by a spaced-out version of ‘The One That I Want’ from ‘Grease’, the tension begins with Gisele and her man staring intensely at each other, even as she surfs waves on a Chanel-branded board. Eventually he flees and though his…

    ReelSEOin Social Facebook YouTube- 26 readers -
  • Six Viral Video Myths That Refuse to Die

    … trade association, created “Amazing mind reader reveals his "gift’” – a superb ad that focuses on the dangers of exposing too much personal information online. So, as a public service, we’re sharing these mythbusters three to four months before you’ll ever be able to take the short course on Viral Video that we’re working on. Hey, it’s October…

    Greg Jarboe/ ReelSEOin Facebook Twitter YouTube- 20 readers -
  • Unruly Rolls Out Nielsen OCR for Video Advertisers, Marketers

    … skippable pre-roll format, which features branding and sharing functionality, as well as a comprehensive suite of programmatic targeting options The Same Metrics for TV and Digital Video Advertising Nielsen Online Campaign Ratings measures the true audience of a digital ad campaign by combining Nielsen panel data with aggregated, anonymous demographic…

    Greg Jarboe/ ReelSEO- 32 readers -
  • Did YouTube’s Own Advertising Campaign Pay Off For the Site?

    … From early April to mid-May 2014, YouTube ran an ad campaign to promote three of the biggest YouTube stars with ads appearing across TV, magazines, and out-of-home advertising as well as on Google-owned properties. The three partners that YouTube chose to feature for the first phase of this ad campaign were Michelle Phan, Bethany Mota…

    Greg Jarboe/ ReelSEO- 16 readers -
  • Data-driven Creativity Produces Most Successful Video Ad Campaigns

    …. A successful campaign needs the best of both worlds: effective use of data mixed with inspired creative elements. Most Successful Video Ad Campaigns Mix Data and Creative For that to happen, data can't function in a silo; it has to work with the ad creative every step of the way. When data and creative become part of the same practice, brands are able…

    ReelSEO- 20 readers -
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