Ad Copy Strategy

  • The Big 5 Ad Copy Triggers

    …). This is an area that gets you into the discussion while that 70% is being formed. AdWords has a review extension if you’ve got a good 3rd party review you can use. The policies are pretty strict and approval can be tough, but if you can get it you have a review right with your ad and it doesn’t take any of your precious characters. Best If you’re the best…

    Robert Brady/ Clix Marketing PPC Blogin Paid Search- 15 readers -
  • 3 Rules To Write Better Ad Copy

    … they wanted to say. Tweets max out at 140 characters. As a PPC professional, I just laughed to myself. I thought that 160 or 140 characters was voluminous. I could say what I needed to say and have room top spare. Why? Because I’d been writing PPC ads for years. I’d been selling products/services with just 95 characters! Writing Better Ad Copy Many…

    Robert Brady/ Clix Marketing PPC Blogin Paid Search- 5 readers -
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