Ad Council

The Advertising Council, commonly known as the Ad Council, is an American non-profit organization that produces, distributes and promotes public service announcements on behalf of various sponsors, including non-profit organizations, non-governmental organizations and agencies of the United States government.The Ad Council partners with advertising agencies who work pro bono to create the public service advertisements on behalf of their campaigns. The organization accepts requests from sponsor institutions for advertising campaigns that focus on particular social issues. To qualify, an issue must be non-partisan (though not necessarily unbiased) and have national relevance.
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  • The best social media PSAs from around the world

    … still hadn’t legalized same-sex marriage by last summer, Ogilvy Paris decided to put the spotlight on the issue. Working with Tous Unis Pour l’Egalité (“All United for Equality”), Ogilvy used a Google Hangout to connect with a mayor in Belgium, where gay marriage is legal, who would then officiate over gay marriages via video calls. A few months…

    Shareen Pathak/ Digidayin Social Google Facebook- 20 readers -
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