Ad Creative

  • 9 Essential Creative Best Practices for Lead Generation Advertisers

    … advertisers to get creative. Bank of America doesn’t take an obvious approach when it comes to advertising its mobile banking app. Instead, it uses this off-beat Twitter ad to promote the app with a humorous llama picture and plenty of llama-related puns and jokes. This approach doesn’t just make the ad more entertaining; it also makes Bank of America more…

    Nanigans- 30 readers -
  • Creative Tips to Help Mobile Game Advertisers Win the Holiday Season

    … With millions of people unwrapping new mobile devices during the holiday season, the time is ripe for mobile game marketers to get their game downloaded by valuable new users. While marketplace competition among game advertisers may be high during this time of year, a data-driven approach supported by powerful ad creative can result…

    Nanigansin Social- 30 readers -
  • How 4 Top Retailers Are Keeping Holiday Ad Creative Fresh on Social Media

    … Your holiday ad campaigns may be in full swing across Facebook, Instagram, and Twitter, but the work of a profit-driven advertiser is never done. During the competitive holiday advertising season, it’s important to keep things fresh, or you’ll risk leaving lucrative end-of-year revenue on the table. With so much competition in the ad marketplace…

    Nanigansin Social How To's- 22 readers -
  • 3 Video Ad Tests for a Changing Landscape

    … testing your video creative in new ways. Boost Media provides some food for thought. Creative considerations in the new video advertising landscape To capitalize on the growing mobile video audience, you must first understand how the digital video landscape is changing. When developing video ad creative, consider these factors: With 50% of all…

    Karen Amundson/ BoostBlogin YouTube- 30 readers -
  • 4 Brands Driving Revenue With Refreshed Facebook Ad Creative

    … with the same old images and copy. And with A/B testing as a performance marketing best practice, advertisers who diversify their creative stand to gain from additional insights on what combinations of ad types, images and copy bring in the most revenue. How should you shake up your Facebook campaigns and identify what gets audiences clicking? Take…

    Nanigansin Social Facebook- 19 readers -
  • Guide to Getting Started with Facebook Ads: Creative

    … Continuing our getting started guide for Facebook Ads, Boost Media will key in this week on how to generate effective creative for Facebook ads. If you haven’t already, check out the first installment of this series where we cover Facebook Ad objectives, budget, and campaign management practices; and the second installment, where we review…

    Karen Amundson/ BoostBlog- 25 readers -
  • 7 Twitter Ads Using Color To Drive Clicks And Revenue

    … that bright hues stand out in Facebook and Instagram news feeds, the colors in your Twitter ads are the first thing that users will notice. However, using the right colors in your Twitter ads can do more than grab attention. Different shades can communicate your company’s messaging, create an atmosphere, or motivate users to take downstream action…

    Nanigansin Social Twitter- 14 readers -
  • The Playbook: Scaling Digital Advertising Success

    … To grow revenues in the competitive world of digital advertising, you need a winning playbook. That’s why we launched The Playbook, a video series featuring data-driven strategies and tips to take your direct response performance to the next level. In this episode of The Playbook, a fan writes in: “We had a very successful global launch. How do…

    Nanigans- 13 readers -
  • The Playbook: The Truth About Digital Advertising Budgets

    … Click to share on Google+ Click to share on LinkedIn Click to print Click to email this to a friend Related Posts: Data Analysis: The Backbone to In-House Advertising Troubleshooting Tips For Ad Campaigns With Low Volume or Poor Performance 5 Facebook Carousel Creative Techniques To Improve Conversion Rates Anatomy of a Growth Marketer: Evelyn Tong, Dashlane …

    Nanigansin Social- 24 readers -
  • 10 Creative And Copy Best Practices For Twitter Advertising

    … Note: The brands featured herein are meant to serve as compelling examples, and are not Nanigans customers unless expressly noted. Whether you’re running Twitter ads on desktop, mobile or a combination of the two, you need effective creative and copy to ensure that those ads drive revenue. What advertising elements generate clicks and downstream…

    Nanigansin Social Twitter- 17 readers -
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