Ad Creative

  • 9 Essential Creative Best Practices for Lead Generation Advertisers

    … advertisers to get creative. Bank of America doesn’t take an obvious approach when it comes to advertising its mobile banking app. Instead, it uses this off-beat Twitter ad to promote the app with a humorous llama picture and plenty of llama-related puns and jokes. This approach doesn’t just make the ad more entertaining; it also makes Bank of America more…

    Nanigans- 23 readers -
  • Creative Tips to Help Mobile Game Advertisers Win the Holiday Season

    … With millions of people unwrapping new mobile devices during the holiday season, the time is ripe for mobile game marketers to get their game downloaded by valuable new users. While marketplace competition among game advertisers may be high during this time of year, a data-driven approach supported by powerful ad creative can result…

    Nanigansin Social- 23 readers -
  • How 4 Top Retailers Are Keeping Holiday Ad Creative Fresh on Social Media

    … the exact same ad continuously on social media will likely lead to ad fatigue and lackluster ROI. With some strategic planning, Loft developed a clever creative strategy that allows them to promote a wide range of products while adhering to a consistent holiday theme. Over time, these ads will be instantly recognizable to Loft shoppers, but they may…

    Nanigansin Social How To's- 17 readers -
  • 3 Video Ad Tests for a Changing Landscape

    … Mobile video is growing like wildfire, and what constitutes “video” is changing just as fast. The format, the way video is consumed, and how it fits into a consumer’s life overall is evolving. YouTube reports that mobile video consumption rises by 100% year after year. To keep up with the rapidly evolving video landscape, it’s time to start…

    Karen Amundson/ BoostBlogin YouTube- 23 readers -
  • Using Data to Optimize YouTube Video Ad Creative

    … Many believe data and creative can’t be used in harmony. What do data nerds know about eliciting an emotional response from viewers? What do artists know about numbers? When it comes to video ads for YouTube, data and creative can be used in concert to improve your video ad creative performance. Boost Media shares how. What can data do for my…

    Karen Amundson/ BoostBlogin YouTube- 24 readers -
  • 4 Brands Driving Revenue With Refreshed Facebook Ad Creative

    … a look at how a refresh helped these four companies keep their campaigns eye-catching and effective. 1. HelloFresh: Showcasing Before and After Refreshing your ads doesn’t mean you need to start back at square one. Sometimes you can take elements from your original ad and remix them in order to retain familiarity – but add a twist. HelloFresh…

    Nanigansin Social Facebook- 14 readers -
  • Guide to Getting Started with Facebook Ads: Creative

    … Continuing our getting started guide for Facebook Ads, Boost Media will key in this week on how to generate effective creative for Facebook ads. If you haven’t already, check out the first installment of this series where we cover Facebook Ad objectives, budget, and campaign management practices; and the second installment, where we review…

    Karen Amundson/ BoostBlog- 23 readers -
  • 7 Twitter Ads Using Color To Drive Clicks And Revenue

    … that bright hues stand out in Facebook and Instagram news feeds, the colors in your Twitter ads are the first thing that users will notice. However, using the right colors in your Twitter ads can do more than grab attention. Different shades can communicate your company’s messaging, create an atmosphere, or motivate users to take downstream action…

    Nanigansin Social Twitter- 9 readers -
  • The Playbook: Scaling Digital Advertising Success

    … in a future episode of The Playbook? Post a comment to let us know! Share this: Share on Facebook Click to share on Twitter Click to share on Google+ Click to share on LinkedIn Click to print Click to email this to a friend Related Posts: The Playbook: The Truth About Digital Advertising Budgets Large-Scale Online Retail: What Does It Take To Succeed? Facebook Relevance Score: 3 Tactics to Boost Your Ad Effectiveness Introducing The Playbook: Videos to Power Digital Advertising Success …

    Nanigans- 10 readers -
  • The Playbook: The Truth About Digital Advertising Budgets

    … Click to share on Google+ Click to share on LinkedIn Click to print Click to email this to a friend Related Posts: Data Analysis: The Backbone to In-House Advertising Troubleshooting Tips For Ad Campaigns With Low Volume or Poor Performance 5 Facebook Carousel Creative Techniques To Improve Conversion Rates Anatomy of a Growth Marketer: Evelyn Tong, Dashlane …

    Nanigansin Social- 21 readers -
  • 10 Creative And Copy Best Practices For Twitter Advertising

    … is to target specific audiences (by geography, age group, interests, or previous behavior). Savvy digital advertisers take this approach one step further by incorporating these targeting elements within the images and copy of ad campaigns. In the example above, beer brand Shock Top speaks directly to young males by turning its mascot into an all-knowing…

    Nanigansin Social Twitter- 15 readers -
Get the top posts daily into your mailbox!
3 Blogs about the topic

More from around the web