Ad Formats

  • Mobile Display Is The Future…Know Your Ad Types!

    … types that aren’t so common. Rich Media – This type of ad often contains some sort of interactivity. This could include social media aspects, video, and imagery and can be served in the following formats: Expandable Retractable Pop-ups Floating interactive Image Source: Video Ads – Included in the Rich Media format, but expanded upon…

    PPC Hero- 11 readers -
  • Introducing new interactive ads to drive app installs

    … Developers are constantly looking for new ways to bring users to their apps. But because people’s attention on mobile is becoming shorter and more intent-rich, finding engaged users of your app is an ongoing challenge — both before and after an install. In fact, we found that one in four installed apps is never even used. We’ve focused our…

    Rob Newton/ Inside AdWords- 14 readers -
  • Best Practices for Display Creatives

    … With so many ads on the internet, learn how to design effective display ads that will break through the noise, inspire people to take action and drive strong engagement. To help get your creative juices flowing, we’ve put together a new best practices checklist, Put Your Best Image Ad Forward. This checklist covers how to: Craft the right…

    Rob Newton/ Inside AdWords- 3 readers -
  • The Impact Of Google Display Network Magazine Ads

    … In May, Google officially launched a new format for text ads on the Google Display Network (GDN) called magazine ads. Have you taken the chance yet to analyse what has happened to your text ads traffic since? I've looked into a few accounts to spot what key differences we're seeing now that this new format has been out for a month. The Impact…

    Rebekah Schelfhout/ Search Engine Landin Google- 16 readers -
Get the top posts daily into your mailbox!