Ad Retargeting

    • How to turn off ad tracking in Google, Bing and Yahoo!

      We all know that our favorite search engines track and collect a lot of data about us in order to personalize our experience the results – and the ads – that they serve us. But that kind of tracking might not always be welcome, especially when it means that you have ads following you around the internet from a site where you bought a gift for a friend once, or for pregnancy pr ...

      Search Engine Watchin Google How To's- 12 readers -
  • AdRoll’s Desktop-To-Mobile Retargeting On Facebook Now Out Of Beta

    Today, retargeting platform AdRoll announced the full roll-out of its solution to execute cross-device retargeting campaigns in Facebook apps. Introduced in beta in February, the self-serve solution allows advertisers to retarget desktop visitors in Facebook's iOS and Android apps on smartphones and tablets to help re-engage past site visitors on their mobile devices.

    Ginny Marvin/ Marketing Land- 11 readers -
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