Ad Sets

  • 6 Facebook Advertising A/B Tests You Can Run Right Now

    … A/B testing is done through having a control (previous creative that has done well) and a test (new ways of changing the ad itself or optimizing it on the back end). So why A/B test on Facebook ads? Because it is a great way to find out what is resonating with your target audience. If you have just one image with one ad copy, you are putting…

    AllTwitterin Social Facebook- 25 readers -
  • How to Maximize Facebook Lead Ads

    … Facebook opened up its Lead Ads to all advertisers last October, and Facebook for Business provided some tips this week on how brands can best utilize them. Lead ads allow brands to auto-populate forms being filled out by users—for purposes including events, newsletters, offers or requests for further information—with details those users have…

    David Cohen/ AllFacebookin Social Facebook How To's- 18 readers -
  • Facebook Simplifies Power Editor?

    … Featured Jobs Social Media Manager The Talent Magnet New York City, New York Freelance Social Media Editor FamilyFun Magazine New York City, NY Social Media Associate LLR Consulting, Inc. New York City, New York (US) Social Media Manager Colorado Public Radio Denver Metro, CO National Director of Communications Actors' Equity Association New York City, NY See more Jobs »…

    David Cohen/ AllFacebookin Social Facebook- 17 readers -
  • Custom Images for Instagram Ads?

    … Featured Jobs Social Media Manager International Business Times New York, NY Head of Partner Acquisition YouNow New York, NY Digital and Social Media Manager UJA-Federation of New York New York, NY Audience Development Manager ShermansTravel Media New York, NY Social Media Marketing Manager Constructive Media New York, NY See more Jobs…

    David Cohen/ AllFacebookin Social Facebook- 9 readers -
  • Facebook Surveying Ads Manager Users

    … or objective for advertising? For this most recent campaign, how satisfied are you with the result Facebook ads delivered? For campaigns for the same objective, which of the following metrics do you consider the most important in evaluating the ad’s performance? If your ad is seen by 100 people on Facebook for a total of 150 times (some people saw…

    David Cohen/ AllFacebookin Social Facebook- 11 readers -
  • Facebook Allowing Advertisers to Split Ad Sets

    … Facebook appears to be bringing a form of A/B testing to its ad sets, allowing advertisers to split them. Reader Evyatar Shpilman of The Shpilman shared the screenshots above and below, in which Facebook said of the ability to split ad sets: Find the best audience for your ads by splitting your ad set. You’ll duplicate your ad set and the ads…

    David Cohen/ AllFacebookin Social Facebook- 8 readers -
  • Facebook Revamps Ads Report Dashboard in Ads Manager

    …” section now has four main buttons: The “Level” button allows users to see statistics at each individual level accounts, campaigns, ad sets and ads. The “Customize Columns” button allows users to choose the columns and information to be displayed in their reports. The “Breakdown” button offers a view of campaigns by three main categories…

    David Cohen/ AllFacebookin Social- 10 readers -
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