Adaptive Marketing

Vertrue Incorporated, headquartered in Norwalk, CT, is a consumer services marketing company. The company again received an "F" from the Better Business Bureau for making unauthorized charges to its customers' credit cards. In 2007 it was acquired by a trio of investment firms, including Rho Ventures. In 2010, Vertrue and two of its subsidiaries were found guilty of defrauding nearly 500,000 of their customers in Iowa.
Posts about Adaptive Marketing
  • In National-to-Local, Success Is All About Boots on the Ground

    … through a Local Service Layer, helping marketers and solution providers understand how it works and how to put it into action. Read the full series here! This series is sponsored by Surefire Social, a hyperlocal lead generation marketing technology and services company with powerful, personalized and comprehensive enterprise and SMB (small and medium business) solutions. To learn more about how Surefire Social is powering national-to-local efforts through its Local Adaptive Marketing Platform, click here. …

    Street Fight- 4 readers -
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