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  • Pokemon Go: The Accidental Social Media Sensation

    … are gathering in cities ranging from New York to San Francisco in order to play organized sessions together. About 9,000 people gathered in San Francisco to play Pokemon Go–an event that originated as a Facebook event page. Thousands more have played the game around the world, including in cities such as Madrid. The game has become a means for people to meet…

    Inside Facebookin Social Paid Search Google Facebook- 22 readers -
  • 4 Mistakes Marketers Make With Mobile Facebook Ads

    … or offers relevant to their situation. Or you can provide special offers to shoppers who have recently passed by a specific store–or are near or at a competitor’s location. Be sure that the content in the ad and on the landing page is hyper-localized, showing information–including address and local phone number–for that specific location. Mistake…

    Inside Facebookin Facebook Retargeting- 30 readers -
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