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Social commerce is a small but growing part of e-commerce that generates billions of dollars in revenue every year. AddShoppers analyzed data from 495 million shoppers, more than 10,000 stores, and 3.4 million page views and uncovered some insights on personalization, influence and the impact of social media on e-commerce.
… it easy for customers to share details about their purchases with their personal networks. The tool also allows you to offer rewards (future purchase discounts, free shipping, etc.) to customers for sharing their purchases on social media. AddShoppers works well with ecommerce sites built on nearly every platform, including (but not limited…
… Sometimes calculating a tangible return for social media investment isn’t as simple as it seems, especially when analyzing the return across different media channels. A report from Addshoppers provides insight into how ROI can vary greatly across different social networks, which sites generate most revenue per share and which drive the most…