Adobe

  • Adobe Creative Cloud: Read the Fine Print on Licenses!

    … When Adobe Creative Cloud launched, I signed up! No more buying expensive licenses and managing DVD keys… just download and install as needed. We have an amazing team that works on our designs, but we often just have to make a quick edit or adjustment after we get files from our designers, so I purchased a license. My business partner began…

    Douglas Karr/ Marketing Technology Blog- 9 readers -
  • Street Fight Daily: Facebook Wants Brands on Messenger, Adobe Courts Retailers

    … software that advertisers use to buy ads on Facebook, Instagram, and Snapchat. Ford and Lyft Sign Driverless Car Agreement (WSJ) Ford and Lyft said Wednesday they would develop self-driving vehicles for the ride-hailing service, adding to a growing number of alliances between auto makers and tech companies jockeying for control of the road. Get Street Fight Daily in your inbox! Subscribe to our newsletter. …

    Street Fightin Social Google Facebook- 13 readers -
  • Adobe Ups The Ante With Acquisition Of TubeMogul

    … Last week, Adobe came to an agreement to purchase TubeMogul, which offers a DSP (Demand Side Platform) that allows advertisers to purchase and plan video advertising across all platforms, including the fast growing mobile ad market. Adobe’s announcement stated that the acquisition “will create the first end-to-end independent advertising…

    Michael Levanduski/ Performance Marketing Insider- 23 readers -
  • Americans Still Prefer Email to Social Media (Infographic)

    … Social media may be a mainstream communication platform, driving news coverage and consumption and awareness of social movements. But when it comes to office spaces, email and face-to-face conversations are still the preferred method of communication, according to an Adobe survey of white-collar workers with smartphones in the U.S. and the U.K…

    AllFacebookin Social EMail- 31 readers -
  • 5 Ways Big Data Makes Your Marketing Irresistibly Personal

    … Predictive marketing may sound like a new thing, but if you ask any retail buyer, they’ll tell you they’ve been doing it since fashion became a thing. The definition of a fashion buyer’s job is to figure out what customers will want next season–and in what quantity. So what’s new? Big data changes the game. Predictive analytics, the science…

    AllFacebook- 38 readers -
  • Adobe: Mobile Accounts for 52% of Digital Travel-Related Browsing

    … Adobe released its Mobile Travel Report, which analyzed more than 15 billion visits to major U.S. travel, airline and hotel websites between 2014 and 2016. The report found that as of May 2016, mobile accounted for 52 percent of digital travel-related browsing. However, while consumers are using their mobile devices to browse travel-related…

    AllTwitter- 22 readers -
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