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  • 5 Ways Big Data Makes Your Marketing Irresistibly Personal

    … of the data we have available and the direction marketing is heading, predictive marketing is the next game-changer in the consumer industry. Do you know what your customers will want next week? Sherry Gray is a freelance content writer from Key West, Fla., currently suffering in the suburbs of Orlando. She is a science geek, a social media junkie and an unapologetic fan of all things bacon. Follow her on Twitter: @SheriSaid. Images of crystal ball and woman opening package courtesy of Adobe Stock. …

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  • Facebook Ads vs. Google AdWords: Which Is Better for Your Business?

    … the competition and grab consumers while they are shopping, Google might be your best bet. Ad-spend wisely, and always track your results. Sherry Gray is a freelance content writer from Key West, Fla., currently suffering in the suburbs of Orlando. She is a science geek, a social media junkie and an unapologetic fan of all things bacon. Follow her on Twitter: @SheriSaid. Featured image courtesy of Adobe Stock. …

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