Adroll

  • Privy: Easy to Use, Powerful Features for On-Site Customer Acquisition

    …, ConvertKit, GetResponse, SendinBlue, ActiveCampaign, Mailigen, Soundest, Benchmark, Delivra, CampaignMonitor, ConvertKit, AWebert, Customer.io, Bizzy, Klaviyo, Drip, Bizzy, Mailup, ininbox, Mad Mimi, dotmailer, Feedblitz, Freshmail, Remarkety, Fishbowl, iLoyal, Slack and Adroll. How to Implement Your First Privy Campaign Here’s a 4-minute walkthrough, where Privy talks you through the basic steps of designing your first campaign. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin EMail Content- 33 readers -
  • Privy: Easy to Use, Powerful Features for On-Site Customer Acquisition

    …, ConvertKit, GetResponse, SendinBlue, ActiveCampaign, Mailigen, Soundest, Benchmark, Delivra, CampaignMonitor, ConvertKit, AWebert, Customer.io, Bizzy, Klaviyo, Drip, Bizzy, Mailup, ininbox, Mad Mimi, dotmailer, Feedblitz, Freshmail, Remarkety, Fishbowl, iLoyal, Slack and Adroll. How to Implement Your First Privy Campaign Here’s a 4-minute walkthrough, where Privy talks you through the basic steps of designing your first campaign. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin EMail- 44 readers -
  • Reach New Audiences Through AdRoll Prospecting

    … through AdRoll web or Facebook campaigns What To Expect Since AdRoll Prospecting is a high funnel strategy to gain new site visitors, it’s important to have realistic performance expectations and relay those to your team or clients. Conversion rates will probably be lower than direct remarketing AdRoll web or Facebook campaigns. The goal…

    PPC Heroin Paid Search- 28 readers -
  • 10 Digital Media and Marketing Predictions for 2017

    … 2016 has been a year of shifts in social media, technology and digital marketing. Influencer marketing went mainstream, the internet became all about video and every digital marketer is looking for a way to connect business outcomes to their social media efforts. So what’s in store for 2017? We queried a panel of digital marketing…

    AllTwitterin Google Facebook Twitter- 49 readers -
  • 4 AdRoll Optimizations You Wouldn’t Expect To Work (But Do)

    … November 1, 2016 As a new AdRoll user, I have been surprised by many of the optimizations AdRoll representatives recommend. Advertisers using AdRoll must learn how to work with the platform’s algorithm in order to maximize impressions and leads. The 4 techniques listed in this post are changes to implement if you want increased traffic…

    PPC Hero- 18 readers -
  • Retargeting: Your Creepy Online Friend

    … leader AdRoll offers assurances that its actually consumers that are in control. AdRoll president and CMO Adam Berke explained how retargeting works: Retargeting doesn’t require personal information, but instead operates on anonymous IDs such as a cookie or an IDFA (Identifier for Advertising). Users also have control of these IDs and can delete…

    Mary C. Long/ Inside Facebookin Social Facebook Retargeting- 24 readers -
  • Why You Need Facebook More Than Ever

    3.5 Degrees Of Facebook Separation Are you wondering why you need Facebook now more than ever? The world is more connected on Facebook. Specifically there are 3.5 degrees of Facebook separation. Forget Kevin Bacon. Among the 1.59 billion people active globally on Facebook, each member is connected to every other member by an average of 3.5 other people. 3.

    Heidi Cohen/ Heidi Cohen- 24 readers -
  • PerfectBanner: Testing, Optimization, and Automation for Banner Ads

    …, adzerk, Affiliator, appnexus, atlas by Facebook, bidtheatre, choozle, criteo, cxense, DataXu, Delta Projects, dime DSP, Double.net, Doubleclick by Google, egass, engage BDR, epom, EroAdvertising, exoClick, Flurry, HasOffers, Mads, MediaMath, mopub, myaffiliates, NetRefer, OpenX, Perfect Audience, Pointroll, Rakuten Marketing, ReachLocal, Revive, Sitescout, Sizmek, Smart Ad Server, SpecificMedia, theTradeDesk, Tradedoubler, TradeTracker, TrafficForce, Undertone, Voluum, Xaxis, and Zedo (with more coming). © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Display- 21 readers -
  • 5 Tools for Display Ad Creation and Distribution

    …, in an effort to improve the ROI for programmatic campaigns. Here are five tools for display ad creation and distribution. 1. PaperG: Collaborate with professionals on large quantities of high-quality ads. Using PaperG’s creative management platform, publishers and agencies can customize, collaborate on, and learn from their display ad creatives…

    Stephanie Miles/ Street Fightin Display- 16 readers -
  • AdRoll Retargeting Bot Attack Behind the IE7 Traffic Surges

    … been discussed on a variety of forums as well. It started about July 7, 2014, had a brief lull between the 18th and 20th before it started up again in full force. It turns out that an AdRoll retargeting bot by spammers was behind the huge increase of direct traffic from IE7 on pages that were using AdRoll. One person commented on SERoundtable…

    Jennifer Slegg/ The SEM Postin Retargeting- 91 readers -
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