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  • An update on Google's feature phone crawling & indexing

    … the feature-phone Googlebot We won't be using the feature-phone user-agents for crawling for search going forward. 2. Use "handheld" link annotations for dynamic serving of feature-phone content. Some sites provide content for feature-phones through dynamic serving, based on the user's user-agent. To understand this configuration, make sure your…

    Google Webmaster Central Blog- 25 readers -
  • Building Indexable Progressive Web Apps

    …, regardless of their device. Make your site responsive in its design -- fonts, margins, paddings, buttons and general design of your site should scale dynamically based on screen resolutions and device viewports. Small images scaled up for desktop or tablet devices give a poor experience. Conversely, super high resolution images take a long time…

    Google Webmaster Central Blogin Social- 18 readers -
  • Deprecating our AJAX crawling scheme

    … tl;dr: We are no longer recommending the AJAX crawling proposal we made back in 2009. In 2009, we made a proposal to make AJAX pages crawlable. Back then, our systems were not able to render and understand pages that use JavaScript to present content to users. Because "crawlers … [were] not able to see any content … created dynamically," we…

    Google Webmaster Central Blog- 15 readers -
  • Case Studies: Fixing Hacked Sites

    … Webmaster Level: All Every day, thousands of websites get hacked. Hacked sites can harm users by serving malicious software, collecting personal information, or redirecting them to sites they didn't intend to visit. Webmasters want to fix hacked sites quickly, but unfortunately recovering from a hack can be a complicated process. We're trying…

    Google Webmaster Central Blog- 11 readers -
  • The four steps to appiness

    … Webmaster Level: intermediate to advanced App deep links are the new kid on the block in organic search, and they’re picking up speed faster than you can say “schema.org ViewAction”! For signed-in users, 15% of Google searches on Android now return deep links to apps through App Indexing. And over just the past quarter, we've seen the number…

    Google Webmaster Central Blog- 13 readers -
  • Tracking mobile usability in Webmaster Tools

    …, and think about how they might be resolved; sometimes it's just a matter of tweaking your site's template! More information on how to make a great mobile-friendly website can be found in our Web Fundamentals website (with more information to come soon). If you have any questions, feel free to join us in our webmaster help forums (on your phone too)! Posted by John Mueller, Webmaster Trends Analyst, Zurich …

    Google Webmaster Central Blog- 14 readers -
  • Best practices for XML sitemaps & RSS/Atom feeds

    … or update last modification time correctly: Specify the time in the correct format: W3C Datetime for XML sitemaps, RFC3339 for Atom and RFC822 for RSS Only update modification time when the content changed meaningfully Don’t set the last modification time to the current time whenever the sitemap or feed is served. XML sitemaps XML sitemaps…

    Google Webmaster Central Blogin Google- 14 readers -
  • An update to the Webmaster Tools API

    … started with the new Webmaster Tools API will be easy! We have examples for Python, Java, as well as OACurl (for fans of command lines). This API allows you to: list, add, or remove sites from your account (you can currently have up to 500 sites in your account) list, add, or remove sitemaps for your websites get warning, error, and indexed…

    Google Webmaster Central Blogin Google- 8 readers -
  • Optimizing for Bandwidth on Apache and Nginx

    … Webmaster level: advanced Everyone wants to use less bandwidth: hosts want lower bills, mobile users want to stay under their limits, and no one wants to wait for unnecessary bytes. The web is full of opportunities to save bandwidth: pages served without gzip, stylesheets and JavaScript served unminified, and unoptimized images, just to name…

    Google Webmaster Central Blog- 11 readers -
  • Testing robots.txt files made easier

    … Webmaster level: intermediate-advanced To crawl, or not to crawl, that is the robots.txt question. Making and maintaining correct robots.txt files can sometimes be difficult. While most sites have it easy (tip: they often don't even need a robots.txt file!), finding the directives within a large robots.txt file that are or were blocking…

    Google Webmaster Central Blog- 27 readers -
  • A Marketer’s Guide To Using Regular Expressions In SEO

    … of regex is very entry-level, but what I'm about to share has worked well for me across a variety of platforms. I want to share three of these with you: Google Analytics, Screaming Frog and htaccess. Fundamentals Of Regular Expressions (Regex) Let's begin with a few fundamentals of what regex is and what it can do for you. Regex commands basically…

    Jenny Halasz/ Search Engine Landin SEO- 35 readers -