Adverator

  • 5 Tools for Buying Local Ads in National Publications

    … of the attention, a whopping 87% of local ad spending happens on traditional media, like print, direct mail, cable, and radio. Now the race is on to capitalize on this market and bring the concept of location-targeted programmatic to national print and TV channels. By placing localized ads in national publications, smaller businesses and national chains…

    Stephanie Miles/ Street Fight- 8 readers -
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