Advertiser Outcome Score

  • Facebook Audience Network Adds Support for Mobile Web

    … ad experiences for the people who visit their mobile websites. Over the past several months, we’ve worked with global mobile web publishers Hearst, Elite Daily, USA Today Sports Media Group, Time Inc. and more, to test the Audience Network for mobile Web in a closed beta. Murphey added that no software-development-kit integration is necessary…

    David Cohen/ AllTwitterin Social Facebook- 11 readers -
  • Facebook’s Audience Network: 80% of Impressions Now Native

    … with the Audience Network and continuing to drive optimal outcomes for our advertisers. As for Spotify, it credited Audience Network with expanding its reach by 20 percent, with growth marketing executive Dimitar Dzharov telling Facebook for Business: We are thrilled with our results from the Audience Network. Utilizing the Audience Network, we were…

    David Cohen/ AllTwitterin Social Facebook- 15 readers -
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