Advertising Age

Advertising Age (or AdAge) is a magazine, delivering news, analysis and data on marketing and media. The magazine was started as a broadsheet newspaper in Chicago in 1930. Today, its content appears in a print weekly distributed around the world and on many electronic platforms, including: www.adage.com, daily e-mail newsletters called Ad Age Daily, Ad Age's Mediaworks and Ad Age Digital; weekly newsletters such as Madison & Vine (about branded entertainment) and Ad Age China; podcasts called Why It Matters and various videos.www.adage.
Posts about Advertising Age
  • Are We Really Headed Toward a World Without Ads?

    …, marketers have to be skilled at, essentially, marketing their marketing. Producing great content is, itself, difficult For a 2015 report titled “The Future of Content,” The Content Council and Advertising Age conducted a survey of marketer and agency executives and led with the question, “What do you see as the biggest challenges of content…

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