Advertising Practices

  • Affiliates Sued By Merchants for False Advertising

    … that merchants may have a case against affiliates who promote their competitors under specific instance, even (or in spite of) when the affiliates use proper FTC disclosures. Neither case has reached a final disposition, but it is important for affiliate marketers to understand the underlying issues in the cases and how they relate to their own potential…

    The PMAin Affiliate- 14 readers -
  • Affiliates Sued By Merchants for False Advertising

    … that merchants may have a case against affiliates who promote their competitors under specific instance, even (or in spite of) when the affiliates use proper FTC disclosures. Neither case has reached a final disposition, but it is important for affiliate marketers to understand the underlying issues in the cases and how they relate to their own potential…

    The PMAin Affiliate- 11 readers -
  • 12 Affiliate Strategies To Maximize Q4 Revenue

    … 12 Affiliate Strategies To Maximize Q4 Revenue by Tricia Meyer | Nov 2, 2015 | Advertising Practices | The 2015 Holiday Season has arrived and the Performance Marketing Association’s (PMA) Publisher Recruitment Council is here to be a resource for you! With the mission of helping publishers identify new monetization strategies…

    The PMAin Affiliate- 12 readers -
  • 4th Quarter Promotions Cheat Sheet and Tips

    ….” – Scott Wanamaker, eAccountable “Green Monday is one of the biggest online shopping days of the year and falls later this year than usual. That means you can expect to still see some big promotions (and revenue) well past Cyber Monday.” – Tricia Meyer, Owner, Sunshine Rewards Dates to Remember October 1-31 Breast Cancer Awareness Month 12 Columbus Day 12…

    The PMA- 8 readers -
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