Advertising Revenue

  • Opera Mediaworks: iOS Tops Android for Mobile Ad Revenue

    … Opera Mediaworks, a mobile ad platform for brands, has released its Q3 2015 State of Mobile Advertising report, which saw Apple regain the top spot over Android for ad revenue. Android took the top spot in Q1 2015 and held it through Q2. Now, 52.1 percent of all advertising revenue on Opera Mediaworks’ mobile ad platform comes from Apple devices…

    Inside Facebookin Mobile- 6 readers -
  • What’s the Impact and Alternative to Ad Blocking?

    … To experience the Internet without advertising interrupting you every few moments sounds fantastic. Unfortunately, it’s not. By blocking a significant amount of ads, consumers are forcing publishers to take drastic actions. And when iOS 9 allowing Safari mobile browser extensions on iPhone, ad blocking extensions took off hit the market…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
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