Advertising Trends

  • 2016 Global Programmatic Trends and Predictions

    … We’ve written about what programmatic advertising is late last year and did a great interview with expert Pete Kluge from Adobe on the topic. The industry is moving lightning fast. I’m not sure traditional ad purchase systems that require manual intervention for optimization will last. In fact, programmatic ad spending is expected to take 63…

    Douglas Karr/ Marketing Technology Blog- 13 readers -
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