- Our Blog
For those of you that are not familiar with Dynamic search ads for hotels, let me briefly explain what they are. Dynamic search ads, or “DSA” are a way to dynamically serve customized advertisements to your potential customers via Google Adwords. Google uses their web crawling ability to show the user the most relevant piece of content on your website and ties it into one of your AdWords ads1.
… business professionals want a piece of the pie and customers want the most convenient and affordable—not necessarily just the most delicious—pie. This is where our intro to PPC comes into play. To find success in the crowded hotel climate of today, you need an edge on the competition. And that edge is pay-per-click (PPC) marketing. Luckily for readers…
… the comfort of your desk. You can advertise with as much or as little as you want. I know that this was a quick rundown, but if you have any other questions feel free to subscribe to this blog in the upper right hand search box, or leave a comment below. The post Quick Google Adwords Intro for Hoteliers appeared first on E-Marketing Associates - Online Marketing Products for Independent Hotels. …