Adwords Ppc

  • Dynamic Search Ads for Hotels; Are They for You?

    … For those of you that are not familiar with Dynamic search ads for hotels, let me briefly explain what they are. Dynamic search ads, or “DSA” are a way to dynamically serve customized advertisements to your potential customers via Google Adwords. Google uses their web crawling ability to show the user the most relevant piece of content on your…

    E-Marketing Associatesin Affiliate Paid Search SEO Google- 12 readers -
  • Intro to PPC: 6 In-Depth AdWords Resources for Hoteliers

    …, this intro to PPC contains all of the information required to not only get started, but to succeed using this ever-popular marketing platform. But before we get into the specific information that will help your hotel thrive with PPC marketing, let’s take a look at what exactly PPC marketing is. What is PPC Marketing and What Exactly are AdWords…

    E-Marketing Associatesin Paid Search Google- 5 readers -
  • Quick Google Adwords Intro for Hoteliers

    … Paid search is a tricky route to go down if you don’t know what you’re doing. Content marketing and social media marketing have recently gained stream, but one chanel in particular that’s had staying power is ‘paid search’. There are a few platforms out there, but I’d like to start with Google Adwords. Google’s been in paid search since October…

    E-Marketing Associatesin Affiliate Paid Search Google- 17 readers -
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