Adwords & Ppc

  • SEO and SEM: Is There a Difference?

    … SEO, but the thing is that you first need to be aware of SEO for your ads to be successful. For instance, you might be using the best tools that will help you get a good spot on the SERPs for your ad, but without knowledge of SEO, you won’t be able to optimize your listing and your landing page in such a way that they will engage the visitors…

    Dennis Seymour/ LeapFroggrin Paid Search SEO- 27 readers -
  • Is the Search Partners Network Hurting Your CTR?

    … I recently noticed some strange terms appearing in a new client’s search term reports that were really hurting click through rates. There were thousands of impressions and dozens of clicks for terms containing ‘& utes accessories’. There were also similar search terms containing ‘parts & accessories automotive’.… The post appeared first…

    DEJAN SEO- 8 readers -
  • What Is PPC?

    … that your website or your advertisements will make it to the top of the SERPs, then PPC is an ideal technique you need to consider. PPC, or pay-per-click advertising, is a marketing technique where you pay to be able to place your advertisement or a link to your website at the top or side of search engine results as well as partner websites that use…

    LeapFroggrin Affiliate Social Paid Search- 33 readers -
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