Affiliate Marketing

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts.The industry has four core players: the merchant (also known as 'retailer' or 'brand'), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as 'the affiliate'), and the customer. The market has grown in complexity, resulting in the emergence of a secondary tier of players, including affiliate management agencies, super-affiliates and specialized third party vendors.
Posts about Affiliate Marketing
  • New Case Study! What Relationship-Driven Account Management Looks Like

    … Establishing and building upon quality relationships is not just an essential part of high-value client services, it’s also one of our core values here at Acceleration Partners and a key component of our Performance Partnerships® framework. To us, performance partnerships – between merchants and affiliates, merchants and their program…

    Acceleration Partners- 15 readers -
  • New Podcast Episode! What it’s Like to Go Through AP’s Affiliate Academy

    … Want to know what it’s really like to go through Acceleration Partners’ Affiliate Academy? Find out in our recent Outperform podcast episode. If you (or someone you know) work in the digital marketing realm, have client service experience and/or are contemplating a career move, then this really is an episode you should listen to. You’ll hear…

    Acceleration Partners- 12 readers -
  • Metrics That Matter (and Don’t) When Attributing Influencer Effectiveness

    This article was originally published on Influencers can add significant value to a marketing campaign. Top-notch influencer campaigns use high-quality content to start organic conversations about a brand with its target audience. At a minimum, brands gain exposure, but many brands want more. They want to see a direct link between influencers and sales.

    Acceleration Partners- 11 readers -
  • Top 10 Outperform Podcast Episodes from 2017

    … incredible high-performing people – individuals who truly value finding better ways to approach business, relationships, problem-solving, work, marketing, health and wellness, management, partnerships and life in general. With that in mind, here are the top 10 Outperform podcast episodes from 2017: Episode 1: Where the Performance Marketing…

    Acceleration Partners- 11 readers -
  • 53 Ways to Make Money From Your Website

    When many start-up websites launched (including Facebook, Twitter, Pinterest and others), they didn't have much of a monetization plan initially. Their primary goal was focusing on creating something that would attract attention and big traffic. Once they had the traffic in place, lots of different ways to make money will present themselves.

    Spencer Haws/ Niche Pursuits- 10 readers -
  • The Affiliate Platform Migration Checklist That Will Save your Sanity

    … Established affiliate program? Check. Click-active and sale-active affiliates within your program. Check. Affiliate program is managed in-house and/or in tandem with an affiliate program management agency. Double check. The technology platform that handles all the tracking, affiliate activity reporting, commission payments to affiliates, etc…

    Acceleration Partners- 9 readers -
  • Zig Ziglar Success Quotes to Make You a Better Entrepreneur

    … Zig Ziglar is one of the most quoted and influential men of the 21st century. There is a good reason for this. Ziglar had a way of inspiring people with his ideas, and he was able to shape this into meaningful words. In fact, he was the embodiment of what is meant when someone says that words and ideas can change the world. One of the most…

    Zac Johnson/ Zac Johnson- 8 readers -
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