• How the SMB/Local Advertising Community Can Avoid ‘Bad Ads’

    … Image is everything in advertising — and that might be even more true for digital, where it’s almost too easy for consumers’ eyes to skim past ads. Believe it or not, image is also important to the software necessary for serving those ads, as failing to meet certain creative standards may actually prevent ads from ever reaching a consumer…

    Street Fightin How To's- 8 readers -
  • What Do the Death of Flash and the Rise of HTML5 Mean for SMB Advertisers?

    … Flash seems to finally be on its way out, while HTML5 is ascendant. For years, advertisers have relied on Flash to deliver rich media ads that contain animations and interactive elements. Flash bills itself as “the standard for delivering high-impact rich Web content,” but those days are waning, as major tech companies like Google, Facebook…

    Street Fight- 11 readers -
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