Affinityx

  • Facebook’s Self-Serve Ad Creative Can’t Be SMBs’ Only Choice

    Facebook has risen from questionable marketing platform to one of the dominant powers in digital media in a relatively short period of time. And while the platform made $27 billion in ad revenue in 2016, it has ambitions to venture into creative services as well. The platforms’ Creative Hub allows marketers to build and test mobile ads, and Facebook has recently begun to appe ...

    Street Fight- 11 readers -
  • What Do the Death of Flash and the Rise of HTML5 Mean for SMB Advertisers?

    … marketer with deep experience in the mobile, internet, media, advertising and technology industries. As CMO of AffinityX, Lynn leads brand strategy, corporate communications and marketing, and is directly involved with all digital innovation as head of product strategy. …

    Street Fight- 19 readers -
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