Age

  • Why B2B Advertisers Need Facebook

    … on user’s job title, industry, education, age and location; so why not capitalize on the platform with larger scale and reach domestically and globally? No barrier to entry: Facebook gives advertisers large and small access to its entire suite of products and capabilities. With LinkedIn, higher-end products such as dynamic ads and account-based…

    AllFacebookin Social Facebook Retargeting- 26 readers -
  • How Instagram Users Shop for Tech Products

    …-related accounts are male, versus 44 percent female. The largest age group in this category is 25 through 34. “Tech-hungry Instagrammers” are active seven days per week and every day of the month, and the peak time for them is 8 a.m. to 10 a.m. PT. “Tech-savvy Instagrammers” have twice as many followers as average Instagram users and follow 2.6…

    David Cohen/ AllTwitterin Social Facebook How To's- 14 readers -
  • Save Time and Effort With Facebook Saved Audiences

    … Planning campaigns, hunting down creative, editing the creative to fit social media platforms, planning daily budgets, working on audiences, etc., etc.: There are a million things that need to be done with each new campaign, so are shortcuts welcome? I say yes. One of the ways that I save time and effort is building out Facebook saved…

    AllFacebookin Social Facebook- 11 readers -
  • 79 Percent of Online Americans Use Facebook (Study)

    … It’s common knowledge that Facebook is the dominant social network in terms of user base, but a new report from Pew Research Center showed just how dominant it is. Pew surveyed 1,520 U.S. adults for its Social Media Update 2016, and it found that 79 percent of online Americans use Facebook, more than doubling Instagram (32 percent), Pinterest (31…

    David Cohen/ Inside Facebookin Social Facebook Twitter- 16 readers -
  • 5 Signs of a Weak Social Media Campaign

    …. This means you will end up whittling your focus to a narrow but ideal number of leads. These leads should be qualified by some of the following criteria: Demographics: Use factors like income bracket, age group, educational qualifications, job role and location to determine this. A perfect tool is Facebook Audience Insights. Psychographics: While…

    AllFacebookin Social Facebook- 14 readers -
  • What Did Social Media Users Talk About This Halloween?

    … Cats, witches and Donald Trump ruled Halloween 2016, according to data from social intelligence and social listening platform Synthesio. Synthesio analyzed online conversations about Halloween from Friday, Oct. 28 through Monday, Oct. 31, and its findings included: Most-discussed Halloween costume types online: Classic Halloween costumes…

    David Cohen/ Inside Facebookin Social Twitter- 12 readers -
  • Twitter Adds Aggregate User Age Information to Gnip Audience API

    … By David Cohen on Oct. 5, 2016 - 11:00 AM Twitter announced the addition of aggregate user age information to the Audience API (application-programming interface) from Gnip. Aggregate user age information became the 11th demographic model available for audience analysis, joining: Gender Language Interests TV genre TV show Location (country…

    David Cohen/ AllTwitterin Social Twitter- 15 readers -
  • Facebook Beefs Up Analytics for Apps

    …, push notifications, in-application notifications, sharing insights, breakdowns, improved event trends and an app events export application-programming interface, and he provided further details on all of the new features: People insights is a new section that provides rich, aggregated and anonymized demographic information for the people using…

    David Cohen/ AllTwitterin Facebook- 18 readers -
  • 5 Ways Big Data Makes Your Marketing Irresistibly Personal

    …. The overwhelming amount of data available today makes it possible to consider every angle to tailor offers with terrifying accuracy, and that’s not a bad thing. Predictive analytics can look at buying habits of one customer and all customers, day of the week and time of day when people like your customer are likely to buy and the buying habits of a specific…

    AllFacebook- 29 readers -
  • How to Boost Your Brand With Instagram for Business

    …, gender and age of followers. Location information provides users’ time zones so that brands can post during peak times based on where their audience lives. The gender and age information further breaks down your followers’ demographics in order to show who makes up your active audience. Again, these kinds of analytics allow businesses to make decisions…

    AllFacebookin Social Facebook How To's- 15 readers -
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