Agency

  • From in-house to agency SEO: tree learnings from my first month

    … For years I wondered how would be to work for an agency. Until I moved to Dublin all my SEO life had been in-house, first in a huge travel e-commerce in Latin America and then in an international gaming company in Amsterdam. These are just my first impressions, but the agency life has been intense and exciting, to be honest quite the way I…

    State of Digitalin SEO- 12 readers -
  • Why I will not “do SEO” for you

    … two short years: This version of SEO is what has worked for my small business. When to hire an SEO agency If you follow the above strategy, you don’t need an SEO agency, right? Not exactly. There are plenty of ways that an SEO agency could make my efforts grow even stronger. An SEO agency could help me research topics that are trending…

    Jeff Sauer/ Depth of Knowledgein SEO- 31 readers -
  • What Can Marketers Learn from Floating? An Interview with Aaron Douglas

    … of their offerings. Too many times, companies are focused on deliverables (x blog posts per week), while the deliverable isn’t actually moving the marketing needle. Just as floating, a sensory deprivation technique can be used to center a person’s focus and help them heal more effectively, spending time away from execution can help marketers and agencies better focus their strategies and achieve greater results for their clients. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 32 readers -
  • How Much Do Marketing Consultants & Agencies Charge? [DATA]

    … Are you looking to hire a marketing agency or consultant but unsure what your budget should be? Are you a marketing agency or consultant thinking about raising your rates to be more at par with the rest of the industry? We've got pricing insights for you based on the results of a digital marketing industry pricing survey. The post How Much Do Marketing Consultants & Agencies Charge? [DATA] by @rinadianewrites appeared first on Search Engine Journal. …

    Search Engine Journalin How To's- 14 readers -
  • 40+ Questions to Ask When Vetting Link Building Agencies

    … Do you plan to hire an SEO agency in 2017? If so, this post will help you vet potential agencies and know the right questions to ask to make sure you have an ideal partner. The post 40+ Questions to Ask When Vetting Link Building Agencies by @linkbuildingjon appeared first on Search Engine Journal. …

    Jon Ball/ Search Engine Journal- 13 readers -
  • Mobile Reader Survey: Voting Now Open!

    … Best Mobile-first Marketing Automation Platform Agencies Best Overall Mobile Agency Best Mobile Agency (SMB) Best Mobile Search Agency Analytics Best Mobile Analytics Platform/Provider Best App Analytics Platform Attribution Best Cross Device Attribution Platform Apps Best App Developer Augmented Reality Best AR Solution (Delivery…

    Search Engine Watchin Mobile- 10 readers -
  • Not Enough Agencies Tell Prospects to Take a Walk

    … One of my surprises in launching our agency 7 years ago was that I figured out the agency industry built more on relationships than it is the value of the services. I’d even go so far as to say it’s also largely contingent on benefits of the relationship as well. Has your client trusted you and have you been working with them for years? Well…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • Despite What Marketers Market, Marketing is Hard Work

    … and drive that traffic to their clients. But it still went under. Our agency, DK New Media, has been at this for 7 years. I joke (despite it not being that funny), that this is my 7 year startup. I’ve let the agency happily consume my life. We’ve had dramatic ups and downs in that time. The highest highs were jetsetting throughout the globe…

    Douglas Karr/ Marketing Technology Blog- 37 readers -
  • Chris Boggs on Setting Up Internal Agency Teams for Success [PODCAST]

    … In this episode of Marketing Nerds, SEJ Founder Loren Baker was joined by Chris Boggs, Founder of Web Traffic Advisors, to discuss building internal SEO agency teams and how to set them up for success. The post Chris Boggs on Setting Up Internal Agency Teams for Success [PODCAST] appeared first on Search Engine Journal. …

    Search Engine Journal- 10 readers -
  • Let’s drop the agency nonsense

    … Let me start off by saying that I’m definitely an agency girl. I’ve worked on both sides, and through this I know that I’m much more suited to working on multiple clients in a creative environment. I’m not one for the often more corporate approach of working where there are discussions around the water cooler, and there are physical locks holding…

    State of Digital- 17 readers -
  • What is a Brand?

    … think of you on an emotional level. This video from Borshoff asks and answers the question in this video from a few years ago when they went through a rebranding, What’s in a Brand? With the mass adoption of digital media – encompassing social media, testimonials, and unlimited content – brands have a far more difficult time maintaining…

    Douglas Karr/ Marketing Technology Blog- 33 readers -
  • Confessions of a former content marketing sceptic

    … My name is Ian and I have a confession to make: It wasn’t that long ago that I viewed the whole content marketing space with a fair degree of scepticism*. (*Full disclosure: I honestly thought it was marketing claptrap.) This tale starts not long after I joined Lush back in 2012. The company was well established, with a raft of clients…

    Lush Digitalin Content- 16 readers -
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