Agenda Setting

  • Leveraging Agenda-Setting to Earn Your Share of Discussion

    … we will soon examine with Larry Kim, company’s can drive the agenda. He writes in his blog, “About 50% of the over 10,000 press mentions we got were from international publications.” The Larry Kim Effect Larry Kim dominated the media when his company released a head-to-head analysis comparing ads on Facebook vs. the Google display network. Kim’s…

    Rodger Johnson/ Relevance- 12 readers -
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