• With Carrier Data, Vistar Media Finds Foothold in Mobile Ad Fray

    … in an anonymized and privacy-sensitive way. Here’s how it works. The ten year-old Airsage has worked out agreements with Sprint and Verizon to install hardware within the carrier’s firewall that collects, anonymizes and sends the switching data to its own servers in real-time. Then, the company uses the raw data, which includes information about…

    Steven Jacobs/ Street Fightin Mobile Google- 13 readers -
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