Alex Zhardanovsky

  • Puppy Love: Inside Purina’s Ambitious New Content Play

    … to create your own terrier-tory.” BarkPost has managed to do so at its dog-focused content site with a unique voice and a focus on high-quality content. And over at the PetFlow blog, founder Alex Zhardanovsky has leveraged the power of data to become an alpha dog in the pet content world. Puppyhood doesn’t stand out from the pack just yet. Good puppy…

    Natalie Burg/ The Content Strategistin Content- 17 readers -