Algorithms

  • 3 Rules for Content Marketing in the Fake News Era

    … fake news. The feature finally rolled out to some users earlier this month, and was first spotted by Gizmodo: Despite these updates, fake news isn’t going anywhere. Facebook and Google now drive the vast majority of traffic to publisher sites. Search and social algorithms incentivize the production of viral fake news stories at a faster rate than…

    Joe Lazauskas/ The Content Strategistin Content- 27 readers -
  • Facebook’s Algorithm Invites Marketers to Step It Up: Here’s Why

    … Facebook recently threw yet another curveball at marketers, but this time, it’s a challenge worthy of embracing. Aiming to improve News Feed, Facebook’s recent algorithm update has nothing to do with relevance, reach or relationship settings. This time, it’s after clickbait. The social media giant is cracking down on headlines that distort…

    AllFacebookin SEO Google Facebook- 34 readers -
  • LinkedIn Overhauls Desktop Site

    … you’re interested in, we’ll suggest someone within your network who works at the company. Richer feed to keep you informed: With a combination of algorithms and human editors working together, we’ve fine-tuned your feed to surface the most relevant content from people and publishers you care most about. We’ll also be adding new ways for you to dive…

    David Cohen/ Inside Facebook- 32 readers -
  • It’s Time to Rethink the Algorithm

    … 200,000 years of human evolution, in which we discovered fire and invented the wheel, have brought us to the next frontier: what Wikipedia calls “a process or set of rules to be followed in calculations or other problem-solving operations.” It doesn’t sound especially exciting, but algorithms have shaken up the world of computing. Of course…

    AllTwitterin Facebook Retargeting- 22 readers -
  • Top 10 SocialTimes Posts of 2016

    … Everyone else is doing it, so why shouldn’t we? Here are the top 10 posts on SocialTimes in 2016, in terms of page views: 10, Latest Facebook News Feed Algorithm Tweak: High Ratings and Likely Engagement, Feb. 1: Facebook announced that it was using qualitative feedback to deliver the most relevant posts to users’ News Feeds. 9, Google Adds…

    David Cohen/ AllFacebookin Social Google Facebook Twitter- 43 readers -
  • 5 Factors That Could Impact Your Content Strategy in 2017

    …, depending on the design, cost more to produce upfront, their effectiveness often makes them a savvier investment. What happens inside downloadable content matters Let’s say you’re developing an e-book with a $4,000 budget that will cover the costs of freelance talent, social distribution, and email and webinar campaigns. Your marketing team will probably…

    The Content Strategistin Content- 31 readers -
  • While We’re Going After Fake News, How About Ad Scams, Too?

    … by avoiding clickbait ads, Facebook’s need to crack down on scams is more pressing. Waiting for consumers to complain about ads isn’t an effective policing strategy for scams. If Facebook can use algorithms to keep clickbait out of News Feed, it can similarly bar and blacklist scammers. It’s time, in other words, for publishers to treat digital like…

    AllTwitterin Social Facebook How To's- 33 readers -
  • Facebook 2016 Open-Source Year in Review (Infographic)

    … browser. It takes advantage of functional, asynchronous, declarative programming models for building VR applications. Facebook’s 2016 open source projects brought big efficiency wins to various parts of the stack. Zstandard is an open-source compression algorithm that can compress data three times to five times faster. ReDex reduces the byte code (size…

    David Cohen/ AllFacebookin Social Facebook- 28 readers -
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